Laura Gould

Freelancer, creating graphics, illustrations, brochures, and animations for clients including Renaissance Learning, Educake, Oriel Square, and Oxford University.

Created a variety of content and served as a brand ambassador, collaborating with the Development, Production, and Marketing departments to produce online content for schools and colleges. Over time, my role evolved significantly, granting me substantial autonomy and enabling me to lead exciting projects and acquire new skills. Key Achievements: • Created and implemented branding guidelines for GL Education and Doddle Learn, including the redesign of the Doddle Learn logo. • Worked with the Development team to design and implement the Doddle 5.0 UI for various platforms • Produced a bespoke product explainer animation for Doddle Learn. • Collaborated with the Development team at GL Education to design a range of product icons for their new company website. • Developed a new education-focused magazine, “Innovation in Education,” in collaboration with the Marketing department. • Excellent illustration skills: drawing and animating original characters, animals, objects, buildings, scenes, medical diagrams, and science experiments to the house style. • Designed brochures, flyers, posters, web graphics, exhibition stands, banners, and merchandise. • Extensive knowledge of fonts, typography, page layout, and colour theory. • Capable of collaborating effectively within larger project team environments. • Modifying designs, artworks, and animations based on departmental feedback. • Creating monthly design schedules based on the needs of other departments.

Joined as Project Manager and progressed to Illustration Manager after developing animation and illustration skills.