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Culturally aware and impact-driven Marketing & Communications professional with 8+ years of experience developing meaningful campaigns that inform, engage, and inspire. Skilled in translating complex ideas into authentic, community-centered stories across digital platforms. Passionate about using communication to create connection and awareness, I bring a background in content strategy, social media management, and collaborative outreach—with a deep respect for cultural storytelling and diverse youth voices. Experienced in working across remote teams, coordinating with community partners, and managing end-to-end content production.…Culturally aware and impact-driven Marketing & Communications professional with 8+ years of experience developing meaningful campaigns that inform, engage, and inspire. Skilled in translating complex ideas into authentic, community-centered stories across digital platforms. Passionate about using communication to create connection and awareness, I bring a background in content strategy, social media management, and collaborative outreach—with a deep respect for cultural storytelling and diverse youth voices. Experienced in working across remote teams, coordinating with community partners, and managing end-to-end content production.

Laura Sanchez

Marketing Strategist, Project Manager, Marketing Consultant, +7

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Culturally aware and impact-driven Marketing & Communications professional with 8+ years of experience developing meaningful campaigns that inform, engage, and inspire. Skilled in translating complex ideas into authentic, community-centered stories across digital platforms. Passionate about using communication to create connection and awareness, I bring a background in content strategy, social media management, and collaborative outreach—with a deep respect for cultural storytelling and diverse youth voices. Experienced in working across remote teams, coordinating with community partners, and managing end-to-end content production.…Culturally aware and impact-driven Marketing & Communications professional with 8+ years of experience developing meaningful campaigns that inform, engage, and inspire. Skilled in translating complex ideas into authentic, community-centered stories across digital platforms. Passionate about using communication to create connection and awareness, I bring a background in content strategy, social media management, and collaborative outreach—with a deep respect for cultural storytelling and diverse youth voices. Experienced in working across remote teams, coordinating with community partners, and managing end-to-end content production.

Available to hire

Culturally aware and impact-driven Marketing & Communications professional with 8+ years of experience developing meaningful campaigns that inform, engage, and inspire. Skilled in translating complex ideas into authentic, community-centered stories across digital platforms.

Passionate about using communication to create connection and awareness, I bring a background in content strategy, social media management, and collaborative outreach—with a deep respect for cultural storytelling and diverse youth voices. Experienced in working across remote teams, coordinating with community partners, and managing end-to-end content production.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Work Experience

Senior Marketing Manager at Randstad

May 1, 2022 - August 10, 2025

• Led cross-functional content and communication strategies for national initiatives, ensuring messages reflected community and client needs authentically. • Managed social media channels and storytelling campaigns highlighting human impact, diversity, and inclusion within the organization. • Collaborated with design teams to create visually compelling digital assets and coordinated content calendars across platforms. • Produced press releases, blogs, and video scripts aligned with campaign themes and stakeholder goals. • Analyzed engagement data to refine messaging and improve audience connection. Key Highlights: • Increased social engagement by 30% through storytelling-driven campaigns. • Introduced an inclusive content framework used in internal and external communications. • Partnered with community organizations to co-create awareness campaigns for underrepresented groups.

Marketing Project Manager at Randstad Canada

March 30, 2016 - May 1, 2022

• Acted as operational lead for integrated campaigns, managing timelines, approvals, and communications across internal and external stakeholders. • Coordinated feedback processes, ensuring revisions and input were documented and actioned across teams. • Maintained detailed process documentation to support repeatable, scalable execution. • Supported team onboarding by preparing orientation materials and integrating new collaborators into workflows.

Marketing Coordinator at Netlift

May 1, 2015 - February 15, 2026

• Supported marketing and outreach campaigns through content creation, email communication, and community event coordination. • Created visuals and social content using Canva and Adobe tools. • Maintained editorial calendars and contributed to blog storytelling initiatives.

Senior Marketing Manager at Randstad North America

August 1, 2025 - October 24, 2025

Led cross-functional content and communication strategies for national initiatives, ensuring messages reflected community and client needs authentically. Managed social media channels and storytelling campaigns highlighting human impact, diversity, and inclusion within the organization. Collaborated with design teams to create visually compelling digital assets and coordinated content calendars across platforms. Produced press releases, blogs, and video scripts aligned with campaign themes and stakeholder goals. Analyzed engagement data to refine messaging and improve audience connection.

Marketing Project Manager at Randstad Canada

May 1, 2022 - October 24, 2025

Managed communication projects and outreach initiatives across Canada, coordinating with regional teams and local partners. Developed and distributed digital newsletters, social content, and educational resources for community programs. Collaborated with designers and content creators to ensure culturally relevant and inclusive narratives. Tracked engagement metrics to guide storytelling and platform strategy.

Marketing Coordinator at Netlift

February 1, 2016 - October 24, 2025

Supported marketing and outreach campaigns through content creation, email communication, and community event coordination. Created visuals and social content using Canva and Adobe tools. Maintained editorial calendars and contributed to blog storytelling initiatives.