Hi, I’m Laura Swan Pollina, a high-volume on-camera content creator with 15+ years of experience delivering conversion-driven video content for brands on retainer and ongoing partnerships. I bring broadcast-level professionalism, comedic timing, strategic storytelling, and performance-based marketing to TikTok, Amazon Live, paid ads, and social platforms. I’ve worked with 800+ brands to develop consistent monthly content that drives sales, engagement, and brand authority. Based in Los Angeles, I serve as an on-camera spokesperson and brand voice for recurring campaigns and product launches, managing projects end-to-end with fast turnarounds and consistent brand alignment. My background in acting and improv fuels engaging, scalable content across UGC, demos, and live shopping.…

Laura Swan Pollina

Hi, I’m Laura Swan Pollina, a high-volume on-camera content creator with 15+ years of experience delivering conversion-driven video content for brands on retainer and ongoing partnerships. I bring broadcast-level professionalism, comedic timing, strategic storytelling, and performance-based marketing to TikTok, Amazon Live, paid ads, and social platforms. I’ve worked with 800+ brands to develop consistent monthly content that drives sales, engagement, and brand authority. Based in Los Angeles, I serve as an on-camera spokesperson and brand voice for recurring campaigns and product launches, managing projects end-to-end with fast turnarounds and consistent brand alignment. My background in acting and improv fuels engaging, scalable content across UGC, demos, and live shopping.…

Available to hire

Hi, I’m Laura Swan Pollina, a high-volume on-camera content creator with 15+ years of experience delivering conversion-driven video content for brands on retainer and ongoing partnerships. I bring broadcast-level professionalism, comedic timing, strategic storytelling, and performance-based marketing to TikTok, Amazon Live, paid ads, and social platforms. I’ve worked with 800+ brands to develop consistent monthly content that drives sales, engagement, and brand authority.

Based in Los Angeles, I serve as an on-camera spokesperson and brand voice for recurring campaigns and product launches, managing projects end-to-end with fast turnarounds and consistent brand alignment. My background in acting and improv fuels engaging, scalable content across UGC, demos, and live shopping.

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Work Experience

Founder | On-Camera Content Creator | Producer at Pollina Productions, LLC
February 1, 2020 - Present
Boutique content creation studio specializing in ongoing retainer partnerships for brands seeking consistent, high-performing video content. Provide monthly video deliverables across UGC, paid ads, demos, and live shopping. Develop and execute retainer-based content strategies including creative direction, scripting, filming, and editing. Produce high-volume content optimized for TikTok, Instagram, Amazon, and brand websites. Act as on-camera spokesperson and brand voice for recurring campaigns and product launches. Manage projects end-to-end, ensuring fast turnaround, consistent brand alignment, and performance-driven messaging. Content includes: Amazon demo videos, UGC ads, branded social content, Marketing Videos and Industrials, webinar hosting, interviews, live selling segments, and marketing campaigns.
Head of Luxury TikTok Shopping & Content Growth – Media Personality at DAPPZ
January 1, 2025 - Present
Led growth and content strategy for Dappz luxury TikTok shopping channels, overseeing daily content creation and live commerce programming. Created high-volume daily short-form and live content to accelerate audience growth, engagement, and conversion. Developed scalable content systems for luxury resale products, blending entertainment, education, and trust-based selling. Collaborated with internal teams and sellers to optimize product storytelling, pricing strategy, and on-camera performance. Played a key role in growing TikTok Shop visibility and sales through consistent creator-led content and live shopping execution.
Live Shopping Host at Foreign Objects
June 1, 2022 - Present
Top-performing live shopping host for pre-loved luxury handbags. Host 4–5 hour live selling shows, generating $10K–$20K in daily sales. Drive high engagement and conversion through entertainment-forward selling, storytelling, and trust-building.
Live Shopping Host at Wake Nature Perfection – WNP
June 1, 2022 - Present
Live shopping host for organic beauty products increasing sales by 30%.
Live Shopping Host at Lit Live
June 1, 2022 - Present
Live shopping host and content creator for beauty, fashion, accessories, and home goods. Increased viewership and sales through compelling on-camera product demonstrations and audience interaction.
On-Camera Host | Multimedia Journalist | Content Creator at Independent Contractor
May 1, 2010 - Present
Deliver on-camera hosting and content creation for brands, media companies, and marketing teams. Create marketing videos, branded segments, event presentations, and social content. Collaborate with clients to define creative direction aligned with campaign goals and KPIs. Manage production from concept to final delivery, including scripting, filming, editing, and distribution strategy.
Live Presenter & Marketing Representative at General Motors / Various Fortune 500 Corporations
June 1, 2010 - April 1, 2018
Lead on-camera presenter for nationwide luxury events, auto shows, and VIP launches. Trained product expert educating large audiences and industry professionals. Represented major brands including Cadillac, Buick, Porsche, Jaguar, Coca-Cola, HP, Hershey’s, Moen, Casio, CDW, Konica Minolta, and more.
Broadcast News Reporter & Producer at Naperville News (NCTV17)
January 1, 2006 - June 1, 2010
Anchored a weekly hour-long news program; Reported, wrote, and produced local news stories; Directed a team of 10 reporters and anchors.
Associate Producer at Tempo Communications (Big Ten Network, ESPN)
January 1, 2006 - June 1, 2010
Associate Producer supporting sports documentaries; wrote TV copy, booked guests, conducted interviews, and supported field production.
Associate Producer at C-SPAN
January 1, 2006 - June 1, 2010
Associate Producer for government and political programming; Conducted interviews, wrote TV copy, booked guests, and supported field production.

Education

Bachelor of Arts – Mass Communication at Miami University, Oxford, OH
January 11, 2002 - February 25, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment