Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
German
Fluent
English
Advanced
French
Beginner
Work Experience
Project & Social Media Manager at Vollmer Heimat-Werbeagentur
May 1, 2022 - April 30, 2025Independent key account management and stakeholder management
Developing and implementing holistic and target group-specific social media strategies and concepts
Planning and publishing all types of content as well as ongoing community management
Performing analyses and reporting
Conducting internal and external training workshops
Online Editor at Dr. BERGMANN GROUP GmbH
June 1, 2021 - April 30, 2022Target group-oriented content creation for product pages, landing pages, newsletters, and inbound content
SEO optimization of product texts and magazine articles
Creation of long-form content and formulation of advertising messages
Education
Master of Arts in Digital Marketing at University of Applied Sciences Ansbach
October 1, 2020 - September 30, 2023Final grade 1,4
Bachelor of Arts in Media and Education Management at Weingarten University of Education
October 1, 2016 - September 30, 2020Final grade 2,4
Qualifications
Performance Marketing Manager
May 1, 2025 - July 31, 2025Performance Marketing, Digital Marketing Analytics
Facebook & Instagram Advertising
SEA & Google Ads
Agile working
Inbound Marketing Specialist
January 1, 2021 - December 31, 2021Creation and provision of relevant content that informs, accompanies, and specifically develops new and existing leads throughout their entire buyer's journey.
Industry Experience
Media & Entertainment, Education, Software & Internet, Professional Services, Telecommunications
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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