During my internship with ELIE SAAB, I supported marketing and communications initiatives for international couture and bridal launches. My responsibilities included distributing press materials, liaising with publications, creating content calendars, and analyzing campaign performance. This experience sharpened my creativity, strengthened my attention to detail, and taught me how to operate efficiently in high-pressure, brand-driven environments. My role at Beit Kanz provided hands-on experience in sales and customer engagement. By managing daily operations and interacting with over 50 customers per day, I contributed to a 10% increase in revenue and a 15% rise in daily sales. This role strengthened my ability to translate brand identity into tangible customer experiences and reinforced the importance of data-driven and measurable outcomes. Beyond professional roles, I am an active member of the Concordia Product Management Club, where I collaborate with peers to discuss innovation, market trends, and consumer behavior. This involvement has reinforced my desire to bridge theory and practice, particularly in fast-moving industries driven by digital transformation. These experiences continue to shape my professional goals and confirm my aspiration to build a career in modern, purpose-led brand marketing.…During my internship with ELIE SAAB, I supported marketing and communications initiatives for international couture and bridal launches. My responsibilities included distributing press materials, liaising with publications, creating content calendars, and analyzing campaign performance. This experience sharpened my creativity, strengthened my attention to detail, and taught me how to operate efficiently in high-pressure, brand-driven environments. My role at Beit Kanz provided hands-on experience in sales and customer engagement. By managing daily operations and interacting with over 50 customers per day, I contributed to a 10% increase in revenue and a 15% rise in daily sales. This role strengthened my ability to translate brand identity into tangible customer experiences and reinforced the importance of data-driven and measurable outcomes. Beyond professional roles, I am an active member of the Concordia Product Management Club, where I collaborate with peers to discuss innovation, market trends, and consumer behavior. This involvement has reinforced my desire to bridge theory and practice, particularly in fast-moving industries driven by digital transformation. These experiences continue to shape my professional goals and confirm my aspiration to build a career in modern, purpose-led brand marketing.WWWW…