Creative Director at ForYourParty.com

Created diverse design and marketing assets, supported customer orders and artwork refinements, and produced graphics for product lines and marketing collateral. Oversaw design, marketing collateral, and product development produced by a creative team, including emails, social media, paid ads, and affiliate outreach. Improved internal processes to create more efficient creative and production workflows. In leadership, managed cross-functional collaboration across ownership, wholesale division, and production teams; supervised a team of 6 marketing professionals and 12 designers to fulfill creative needs and ensure alignment with company vision and culture. Launched 5 additional sales channels with oversight of product curation, specialized packaging and collateral, retouching, and mock-ups for creative assets, and planned/directed product photo shoots for e-commerce, lifestyle, and editorial content.

Graphic Designer and Marketing Assistant at Helen Plum Library

Created visual collateral for library departments including posters, flyers, bookmarks, and display support while adhering to brand standards. Produced emails, videos, and social media posts. Assisted with additional marketing duties including event planning, community outreach, and event production as requested.