I am a seasoned B2B/B2C growth marketing strategies with 20+ years experience in brand strategy, demand generation, and digital marketing. Worked with major companies like CSG, Netspend, BP, Chevron, and Paychex.
Employment and project experience
Executive Director, Marketing CSG International
April 2021 - March 2024
Director, Marketing Netspend, a Global Payments company
August 2015 - March 2021
**Associate Director, Marketing" TSYS, a Global Payments company
_June 2012 - July 2015
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Facing competition from new prepaid card providers offering bank-like accounts, the company needed to highlight its paycard program’s unique features and benefits to both employers and employees, emphasizing its superior functionality compared to other prepaid solutions in the market. #content #thoughtleadership #strategy #digital
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