I’m Lavanya Sai Prasad, a Visual Designer focused on building strong brand identities and creating high-performing marketing visuals. I use creative strategy and performance marketing principles to develop brand systems and compelling campaign assets that help drive engagement and measurable growth. Across my roles in performance marketing and brand design, I’ve improved acquisition efficiency, strengthened visual consistency across multiple touchpoints, and supported flagship campaign launches. I enjoy using rapid creative workflows (including generative AI where it fits) to produce modern visuals, motion graphics, and digital assets that connect with learners, internal teams, and customers.

Lavanya Sai Prasad

I’m Lavanya Sai Prasad, a Visual Designer focused on building strong brand identities and creating high-performing marketing visuals. I use creative strategy and performance marketing principles to develop brand systems and compelling campaign assets that help drive engagement and measurable growth. Across my roles in performance marketing and brand design, I’ve improved acquisition efficiency, strengthened visual consistency across multiple touchpoints, and supported flagship campaign launches. I enjoy using rapid creative workflows (including generative AI where it fits) to produce modern visuals, motion graphics, and digital assets that connect with learners, internal teams, and customers.

Available to hire

I’m Lavanya Sai Prasad, a Visual Designer focused on building strong brand identities and creating high-performing marketing visuals. I use creative strategy and performance marketing principles to develop brand systems and compelling campaign assets that help drive engagement and measurable growth.

Across my roles in performance marketing and brand design, I’ve improved acquisition efficiency, strengthened visual consistency across multiple touchpoints, and supported flagship campaign launches. I enjoy using rapid creative workflows (including generative AI where it fits) to produce modern visuals, motion graphics, and digital assets that connect with learners, internal teams, and customers.

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Language

English
Fluent
Hindi
Fluent
Tamil
Advanced

Work Experience

Visual Experience Designer (Visual Designer) at Airtribe
August 1, 2025 - February 1, 2026
Created and optimized 25+ performance marketing creatives, reducing acquisition CPL by 43%. Revamped learner and internal brand assets to improve brand consistency by 20%. Drove brand visibility growth by 25% through two flagship hackathon campaign creative efforts.
Visual Designer at ToolJet
December 1, 2024 - May 1, 2025
Redesigned landing pages to improve website usability by 20%. Increased product visibility by 15% through launch campaigns and marketing creatives. Strengthened brand consistency across 10+ touchpoints using reusable brand assets.
Brand Communication Intern at Max Fashion
June 1, 2024 - July 31, 2024
Conducted market analysis that informed 3+ brand campaigns. Designed communication creatives reaching 50K+ users across channels. Planned event launch strategy and creatives, contributing to ~10–15% engagement improvement.
Founder & Brand Designer at Siesta Aromatherapy
April 1, 2023 - May 1, 2024
Generated ₹3L+ revenue through strategic brand positioning and product launches. Sold 1000+ units via organic marketing by refining branding using customer feedback. Designed a cohesive customer experience including complete visual identity and packaging system.

Education

Master of Design (Design Strategy) at National Institute of Fashion Technology, Bengaluru
January 1, 2023 - January 1, 2025
Bachelor of Commerce (Honours) at Delhi University
January 1, 2020 - January 1, 2023
Advance Diploma in Textile Designing at Delhi University
January 1, 2020 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Education, Media & Entertainment
    ToolJet revamp

    Collaborating with a team of designers to revamp ToolJet’s website interface, enhancing usability and aligning with
    the brand’s AI-first positioning.
    Developing comprehensive brand assets which include a new logo, and colour palette to reflect the new product
    model, alongwith icons and illustrations, to establish a cohesive visual identity.
    Developing a marketing launch strategy and its creatives.