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I am a highly creative Art Director and Senior Brand & Editorial Designer with extensive experience in magazine design, branding, digital and print publications, events and PowerPoint presentations. I’ve partnered with global brands and SMEs to deliver high-quality, on-brand design across multiple platforms, lead creative teams, and manage projects from concept to final production. I excel at remote collaboration, have launched and rebranded several SMEs, and thrive on building efficient workflows. I’m known for calm, senior-level thinking, strong leadership, and a collaborative approach that consistently delivers results.…I am a highly creative Art Director and Senior Brand & Editorial Designer with extensive experience in magazine design, branding, digital and print publications, events and PowerPoint presentations. I’ve partnered with global brands and SMEs to deliver high-quality, on-brand design across multiple platforms, lead creative teams, and manage projects from concept to final production. I excel at remote collaboration, have launched and rebranded several SMEs, and thrive on building efficient workflows. I’m known for calm, senior-level thinking, strong leadership, and a collaborative approach that consistently delivers results.

Lisa McSorley

Art Director, Graphic Designer, Designer, +2

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I am a highly creative Art Director and Senior Brand & Editorial Designer with extensive experience in magazine design, branding, digital and print publications, events and PowerPoint presentations. I’ve partnered with global brands and SMEs to deliver high-quality, on-brand design across multiple platforms, lead creative teams, and manage projects from concept to final production. I excel at remote collaboration, have launched and rebranded several SMEs, and thrive on building efficient workflows. I’m known for calm, senior-level thinking, strong leadership, and a collaborative approach that consistently delivers results.…I am a highly creative Art Director and Senior Brand & Editorial Designer with extensive experience in magazine design, branding, digital and print publications, events and PowerPoint presentations. I’ve partnered with global brands and SMEs to deliver high-quality, on-brand design across multiple platforms, lead creative teams, and manage projects from concept to final production. I excel at remote collaboration, have launched and rebranded several SMEs, and thrive on building efficient workflows. I’m known for calm, senior-level thinking, strong leadership, and a collaborative approach that consistently delivers results.

Available to hire

I am a highly creative Art Director and Senior Brand & Editorial Designer with extensive experience in magazine design, branding, digital and print publications, events and PowerPoint presentations. I’ve partnered with global brands and SMEs to deliver high-quality, on-brand design across multiple platforms, lead creative teams, and manage projects from concept to final production.

I excel at remote collaboration, have launched and rebranded several SMEs, and thrive on building efficient workflows. I’m known for calm, senior-level thinking, strong leadership, and a collaborative approach that consistently delivers results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Language

English

Fluent

Work Experience

Freelance Graphic Designer, Art Director & Artworker at Self-employed

January 1, 2016 - Present

Efficiently delivered design solutions for global clients including Uber, Uber Eats, Magnum Ice Cream and Logitech. Produced on-brand concept presentations, mock-ups, and final print-ready artwork for branded merchandise and assets for pop-up events. Launched SMEs to market with logo design and brand roll-outs across digital platforms and within local communities.

Art Director at Macon Magazine

January 1, 2023 - Present

Stepped in after the previous Art Director's departure, redesigned workflows and production schedule. Collaboratively produced bi-monthly arts and culture magazine remotely using weekly Teams meetings and Basecamp. Deadlines were hit on time and sales increased by 20%. Launched Cherry Bomb Zine – What's On Guide, alongside Macon Magazine and highly anticipated by readers.

Art Director at Sussex Style; Hampshire Style; World of Cruising Magazine

January 1, 2016 - December 31, 2019

Managed editorial design, advertising, repro, and production remotely for high-end fashion and lifestyle magazines.

Art Director at Prima Baby Magazine, Immediate Media Group

January 1, 2014 - December 31, 2016

Full redesign and interactive digital editions. Managed and mentored a small design team.

Group Art Director at Parenting Group, Immediate Media Group

January 1, 2012 - December 31, 2013

Oversaw art direction for Prima Baby, Practical Parenting, and Junior magazines. Managed and mentored a hub team of eight designers, redesigned multiple print titles for their own distinct audiences, and established new workflow systems for all three titles. Maintained team morale through company restructure, contributing to three highly successful relaunches.

Art Director at Prima Baby Magazine, Hearst

January 1, 2007 - December 31, 2012

Introduced a full production lifecycle including layouts, photography, celebrity cover shoots, styling, in-house repro, and the Censhare database. Managed a team of five, one of whom I employed as a junior designer and mentored to a high level of seniority. Redesigned to align with glossy women's titles and won Magazine of the Year at the National Magazine Awards.

Launch Art Editor at Real People Magazine, Hearst

January 1, 2005 - December 31, 2007

Designed and launched this highly successful weekly title with Art Director Barry Nunn, readership of over 100,000.