Anastasiia Ledovskaia
Hi, I’m Anastasiia - a graphic designer with a background in spatial concept creation (BA Hons, De Montfort University, UK). I specialize in building visual and brand identities.
About
Hi, I’m Anastasiia - a graphic designer with a background in spatial concept creation (BA Hons, De Montfort University, UK).
I specialize in building visual and brand identities. Creating identities is my passion because it gives me a rich variety of surfaces to work with - from digital banners and packaging to merch and environmental design.
My design approach can be structured and system-driven, but I always make space for experimentation. I love exploring new software like TouchDesigner, Blender, and Framer to bring ideas to life. Rather than following short-lived trends, I aim to help brands create designs that speak with a distinct, authentic voice. My university taught me to dig deep into every project I work on - giving it not just aesthetic value, but true meaning.
What I bring to your project:
Brand Systems & Identity: Primary & secondary logos, brand marks, guidelines, color palettes, typography, and real-world mockups.
Spatial & Exhibition Design: Translating brand stories into physical and digital environments, navigation, editorial materials, and immersive experiences.
Digital & Motion Design: Engaging social media assets and motion graphics (After Effects).
Portfolio: anastasiia-ledovskaia.framer.website
- 1 year's experience
- Joined July 2026
Skills· 14
Languages
- RussianFluent
- EnglishAdvanced
Industry experience
- Media & Entertainment
- Other
- Retail
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Work experience
Created visual content for Instagram and TikTok for major brands including Mercedes-Benz Kazakhstan, Carlsberg Kazakhstan, Actual Optic, and Forte Premium. Produced static visuals using MidJourney (image generation, colour correction, and typographic layout) while following brand guidelines for each client. Developed and executed dynamic motion graphics using After Effects, combined with AI-generated imagery to produce high-engagement short video cuts under tight deadlines.
Contributed to the visual identity development for a student course exhibition. Worked in a design team creating mascots, invitations, banners, and a sticker set. Participated in the exhibition as a designer, gaining experience collaborating on a shared visual concept.
Assisted the lead designer with day-to-day tasks across print and digital materials. Designed promotional assets including banners, posters, booklets, and product tags. Prepared digital content for Kaspi bank promotions, supporting production-ready workflows while maintaining brand identity consistency.
Education
Certifications and awards
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