Freelance Brand Content Creator & Video Editor · FreelanceJan 2024 – Present · 2 yrs 11 mos
Develop content concepts based on a brand’s identity and communication goals; edit short-form videos in CapCut with effective pacing, transitions, text overlays, captions, and audio; create social media graphics, promotional layouts, and visual content concepts using Canva; use ChatGPT for ideation, script/caption drafts, and creative planning; adapt content for different social platform formats (Instagram, TikTok, Facebook, YouTube); research content trends and formats to improve relevance; review edits for consistency, readability, formatting, and overall presentation; refine deliverables based on feedback.