Available to hire
I’ve spent the past 11+ years across Art Direction and Design within tech, music, beauty, and fashion. I’m passionate about film and branding, developing ideas through visual storytelling and world-building to shape campaigns that connect with culture. I’ve led internal teams and external creatives to deliver work end-to-end, collaborating across London, New York, Los Angeles, Auckland, and Sydney.
I enjoy collaborating with diverse teams to craft compelling branding and campaigns that resonate with audiences, and I’m always exploring new ways to push creative boundaries through beautiful, purposeful design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Korean
Intermediate
Work Experience
Art Director at Serato
January 1, 2023 - January 1, 2026Senior Designer for Beauty at Zuru Edge
January 1, 2020 - January 1, 2023Lead Designer at MONDAY Haircare
January 1, 2021 - January 1, 2023Digital Designer at MONDAY Haircare
January 1, 2021 - January 1, 2023Designer at Deadly Ponies
January 1, 2017 - January 1, 2020Art Director and Graphic Designer at Leena Park Designs
January 1, 2015 - PresentFreelance
Senior Designer for Beauty at Zuru Edge
January 1, 2021 - January 1, 2023Senior designer focusing on beauty brand initiatives; led design direction and asset creation.
Digital Designer at Zuru Edge
January 1, 2021 - January 1, 2023Digital design responsibilities across campaigns for beauty and lifestyle brands.
Lead Designer & Photographer at Moochi
January 1, 2015 - January 1, 2017Lead designer and photographer creating visual campaigns and brand assets.
Designer at Max Huffer
January 1, 2017 - January 1, 2020Design responsibilities across product and brand campaigns.
Education
Bachelor of Design at Auckland University of Technology
January 11, 2012 - December 1, 2014Bachelor of Design at Auckland University of Technology
January 11, 2030 - January 1, 2014Qualifications
Best Awards Purple & Gold Pin
January 1, 2023 - June 2, 2026Good Design Awards Winner
January 1, 2023 - June 2, 2026NZIPI Iris Professional Photography Awards Bronze
January 1, 2014 - June 2, 2026Best Awards Purple & Gold Pin
January 1, 2023 - June 3, 2026Good Design Awards Winner
January 1, 2023 - June 3, 2026NZIPP Iris Professional Photography Awards Bronze
January 1, 2014 - June 3, 2026Industry Experience
Media & Entertainment, Retail, Consumer Goods, Software & Internet, Professional Services, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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