I deliver social media solutions for diverse clients, tailored to align with their brand identity. I craft captivating posts using Canva and CapCut, and write compelling copy to engage audiences effectively. I support brand visibility through basic Facebook Ads campaigns and analyze performance data to optimize content and achieve clients' objectives. I'm always curious, adaptable, and looking for fresh ways to help brands communicate better with their audience.

Lefki Charalambous

I deliver social media solutions for diverse clients, tailored to align with their brand identity. I craft captivating posts using Canva and CapCut, and write compelling copy to engage audiences effectively. I support brand visibility through basic Facebook Ads campaigns and analyze performance data to optimize content and achieve clients' objectives. I'm always curious, adaptable, and looking for fresh ways to help brands communicate better with their audience.

Available to hire

I deliver social media solutions for diverse clients, tailored to align with their brand identity. I craft captivating posts using Canva and CapCut, and write compelling copy to engage audiences effectively. I support brand visibility through basic Facebook Ads campaigns and analyze performance data to optimize content and achieve clients’ objectives.

I’m always curious, adaptable, and looking for fresh ways to help brands communicate better with their audience.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Greek, Modern
Fluent
English
Fluent
Spanish; Castilian
Advanced
French
Intermediate

Work Experience

Freelance Social Media Manager at Independent / Freelance
November 1, 2022 - May 1, 2023
Delivered social media solutions for diverse clients, tailored to align with brand identity. Crafted captivating posts, utilizing graphic design tools such as Canva and CapCut, and compelling copy to engage audiences effectively. Supported brand visibility through basic Facebook Ads Campaigns. Analyzed social media performance data to optimize content and achieve clients' objectives.
Social Media Manager at Ruxbo Ltd (Digital Marketing Agency)
October 1, 2023 - Present
Collaborated on the launch of new websites, including website copywriting, social media setup, content planning and community management. Grew a brand-new website's social media presence on Instagram, Facebook, LinkedIn and TikTok, reaching 15K followers in total in 3 months, with organic and paid campaigns. Increased website rankings to the first 5 pages on Google for targeted keywords by creating SEO-optimized copy and blog articles. Boosted Instagram engagement by 15% through creative content formats such as reels and stories.

Education

BSc Accounting, Banking and Finance at University of York
January 1, 2015 - January 1, 2019
MSc Social Media and Management at University of York
January 1, 2019 - January 1, 2020

Qualifications

AI Content Creator Master Courses
January 11, 2030 - January 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet