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I'm Lena Bergholm, a Finnish graphic designer with over a decade of experience in B2B advertising, magazine layout, and freelance visual communication. I started as a freelance graphics designer in 2004 and later worked as a layout journalist/editor at Hufvudstadsbladet/KSF Media, before taking on ad design responsibilities at KSF Media. I work daily with Adobe Photoshop, InDesign, and Illustrator, exporting ads with Adpoint, and preparing images for print and online platforms. I enjoy translating clients' ideas into visually engaging layouts while maintaining professional service. Beyond design, I photograph, edit video, and have led creative projects from concept to delivery. I hold a Bachelor of Media from Arcada University of Applied Sciences and studied Biology at the University of Helsinki. I'm fluent in Swedish and English, proficient in Finnish, and have basic Latin and Sign Language skills. I am a fast learner, self-taught in many programs, and passionate about continuous learning and creating accessible, ethical visuals.…I'm Lena Bergholm, a Finnish graphic designer with over a decade of experience in B2B advertising, magazine layout, and freelance visual communication. I started as a freelance graphics designer in 2004 and later worked as a layout journalist/editor at Hufvudstadsbladet/KSF Media, before taking on ad design responsibilities at KSF Media. I work daily with Adobe Photoshop, InDesign, and Illustrator, exporting ads with Adpoint, and preparing images for print and online platforms. I enjoy translating clients' ideas into visually engaging layouts while maintaining professional service. Beyond design, I photograph, edit video, and have led creative projects from concept to delivery. I hold a Bachelor of Media from Arcada University of Applied Sciences and studied Biology at the University of Helsinki. I'm fluent in Swedish and English, proficient in Finnish, and have basic Latin and Sign Language skills. I am a fast learner, self-taught in many programs, and passionate about continuous learning and creating accessible, ethical visuals.

Lena Marianne Bergholm

Graphic Designer, Designer, Photographer, +2

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I'm Lena Bergholm, a Finnish graphic designer with over a decade of experience in B2B advertising, magazine layout, and freelance visual communication. I started as a freelance graphics designer in 2004 and later worked as a layout journalist/editor at Hufvudstadsbladet/KSF Media, before taking on ad design responsibilities at KSF Media. I work daily with Adobe Photoshop, InDesign, and Illustrator, exporting ads with Adpoint, and preparing images for print and online platforms. I enjoy translating clients' ideas into visually engaging layouts while maintaining professional service. Beyond design, I photograph, edit video, and have led creative projects from concept to delivery. I hold a Bachelor of Media from Arcada University of Applied Sciences and studied Biology at the University of Helsinki. I'm fluent in Swedish and English, proficient in Finnish, and have basic Latin and Sign Language skills. I am a fast learner, self-taught in many programs, and passionate about continuous learning and creating accessible, ethical visuals.…I'm Lena Bergholm, a Finnish graphic designer with over a decade of experience in B2B advertising, magazine layout, and freelance visual communication. I started as a freelance graphics designer in 2004 and later worked as a layout journalist/editor at Hufvudstadsbladet/KSF Media, before taking on ad design responsibilities at KSF Media. I work daily with Adobe Photoshop, InDesign, and Illustrator, exporting ads with Adpoint, and preparing images for print and online platforms. I enjoy translating clients' ideas into visually engaging layouts while maintaining professional service. Beyond design, I photograph, edit video, and have led creative projects from concept to delivery. I hold a Bachelor of Media from Arcada University of Applied Sciences and studied Biology at the University of Helsinki. I'm fluent in Swedish and English, proficient in Finnish, and have basic Latin and Sign Language skills. I am a fast learner, self-taught in many programs, and passionate about continuous learning and creating accessible, ethical visuals.

Available to hire

I’m Lena Bergholm, a Finnish graphic designer with over a decade of experience in B2B advertising, magazine layout, and freelance visual communication. I started as a freelance graphics designer in 2004 and later worked as a layout journalist/editor at Hufvudstadsbladet/KSF Media, before taking on ad design responsibilities at KSF Media. I work daily with Adobe Photoshop, InDesign, and Illustrator, exporting ads with Adpoint, and preparing images for print and online platforms. I enjoy translating clients’ ideas into visually engaging layouts while maintaining professional service.

Beyond design, I photograph, edit video, and have led creative projects from concept to delivery. I hold a Bachelor of Media from Arcada University of Applied Sciences and studied Biology at the University of Helsinki. I’m fluent in Swedish and English, proficient in Finnish, and have basic Latin and Sign Language skills. I am a fast learner, self-taught in many programs, and passionate about continuous learning and creating accessible, ethical visuals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Beginner

Beginner

Language

Swedish

Fluent

English

Fluent

Finnish

Advanced

Latin

Beginner

Work Experience

B2B Graphics designer at KSF Media

October 14, 2014 - November 9, 2025

As a B2B Graphic designer for KSF Media I handle ads for print and online usage for clients. I maintain active contact with customers and bookers, handling customer service and support. I use Adobe Photoshop, InDesign and Illustrator. We use Adpoint (Java-based) to export/import ads into our graphical programs. I also work with Newspilot and Whiteboard for importing finished products into newspapers and place the ads according to possibilities and client requests. I edit photos and images and develop typographical solutions for ads across platforms, ensuring client desires are met with a professional approach.

Layout journalist/editor at Hufvudstadsbladet / KSF Media

October 1, 2014 - October 1, 2014

As a layout journalist my task was to import articles and corresponding pictures/graphs into InDesign and make the newspaper pages look interesting and attractive. I cut details out of images and wrapped the texts around them into neat order. When time was short for journalists, I sometimes wrote short text snippets. Tools used mainly: Adobe InDesign, Photoshop, Newspilot and Whiteboard.

Graphics designer, freelance at Freelance

November 1, 2004 - November 9, 2025

Freelance graphics designer since 2004. I have worked on ads for print and online usage, photography, video editing, and digital content creation. I have also produced online portfolios and digital CVs, and provided photography services including infant/newborn photography and event photography.