I'm Leo Cox, a Switzerland-based audiovisual producer and video director with over 14 years of experience in video production, photography, storytelling, and digital marketing content. I specialize in Video Sales Letters (VSLs) and high-conversion video campaigns that have contributed to eight-figure revenues across multiple digital product launches worldwide. I work internationally with teams in Brazil and Europe, blending cinematic storytelling with marketing strategy and technical execution. I lead the full production cycle from concept to delivery, collaborating with copywriting, marketing, and performance teams to craft campaigns that move audiences and metrics. When I'm not behind the camera, I focus on refining storytelling, color, and pacing to maximize impact for digital products and brands.

Leo Cox

I'm Leo Cox, a Switzerland-based audiovisual producer and video director with over 14 years of experience in video production, photography, storytelling, and digital marketing content. I specialize in Video Sales Letters (VSLs) and high-conversion video campaigns that have contributed to eight-figure revenues across multiple digital product launches worldwide. I work internationally with teams in Brazil and Europe, blending cinematic storytelling with marketing strategy and technical execution. I lead the full production cycle from concept to delivery, collaborating with copywriting, marketing, and performance teams to craft campaigns that move audiences and metrics. When I'm not behind the camera, I focus on refining storytelling, color, and pacing to maximize impact for digital products and brands.

Available to hire

I’m Leo Cox, a Switzerland-based audiovisual producer and video director with over 14 years of experience in video production, photography, storytelling, and digital marketing content. I specialize in Video Sales Letters (VSLs) and high-conversion video campaigns that have contributed to eight-figure revenues across multiple digital product launches worldwide. I work internationally with teams in Brazil and Europe, blending cinematic storytelling with marketing strategy and technical execution.

I lead the full production cycle from concept to delivery, collaborating with copywriting, marketing, and performance teams to craft campaigns that move audiences and metrics. When I’m not behind the camera, I focus on refining storytelling, color, and pacing to maximize impact for digital products and brands.

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Language

Portuguese
Fluent
French
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Video Director & VSL Producer at LÜMINA (SELF-OWNED AGENCY)
March 1, 2023 - Present
Leads the production of high-conversion Video Sales Letters (VSLs) and marketing videos for digital products and online businesses. Script development and storytelling. Video direction and cinematography. Editing and post-production. Delivers campaign videos aligned with marketing funnels and works with copywriting, marketing, and performance teams to drive eight-figure revenue results across multiple digital product launches (cumulative, 2023–2025).
Independent Videographer & Audiovisual Content Creator at Independent / Freelance
March 1, 2015 - January 1, 2022
Produced professional audiovisual content for corporate clients and brands across Switzerland and Europe, including corporate and institutional videos, advertising campaigns, branded content, and social media videos. Responsible for filming, direction, and post-production, delivering projects to European production standards and deadlines.
Freelance Videographer & Photographer at Freelance
March 1, 2012 - January 1, 2015
Independent production of video and photography projects, including event and corporate coverage, portrait and lifestyle photography, and product and promotional content. Developed strong visual storytelling skills and professional editing workflows using DaVinci Resolve and Adobe Premiere Pro.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other