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I am a passionate UI/UX Designer with extensive experience in creating user-friendly interfaces and optimizing user journeys. Throughout my career, I have collaborated closely with clients and engineers to deliver design solutions that enhance user engagement and improve website performance. My work has contributed to increased conversion rates and international user engagement, and I continually strive to produce visually compelling designs that align with client goals. I hold an MFA in UI/UX Design from the Academy of Art University, and a BA in Creative Product Design from Asia University. Besides design, I am skilled in photography and video editing, which allows me to create engaging promotional content. I am an adaptable and communicative professional who values collaboration and innovation in every project I undertake.…I am a passionate UI/UX Designer with extensive experience in creating user-friendly interfaces and optimizing user journeys. Throughout my career, I have collaborated closely with clients and engineers to deliver design solutions that enhance user engagement and improve website performance. My work has contributed to increased conversion rates and international user engagement, and I continually strive to produce visually compelling designs that align with client goals. I hold an MFA in UI/UX Design from the Academy of Art University, and a BA in Creative Product Design from Asia University. Besides design, I am skilled in photography and video editing, which allows me to create engaging promotional content. I am an adaptable and communicative professional who values collaboration and innovation in every project I undertake.

Yu Cheng Lin

UX Designer, UI Designer, Graphic Designer, +2

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I am a passionate UI/UX Designer with extensive experience in creating user-friendly interfaces and optimizing user journeys. Throughout my career, I have collaborated closely with clients and engineers to deliver design solutions that enhance user engagement and improve website performance. My work has contributed to increased conversion rates and international user engagement, and I continually strive to produce visually compelling designs that align with client goals. I hold an MFA in UI/UX Design from the Academy of Art University, and a BA in Creative Product Design from Asia University. Besides design, I am skilled in photography and video editing, which allows me to create engaging promotional content. I am an adaptable and communicative professional who values collaboration and innovation in every project I undertake.…I am a passionate UI/UX Designer with extensive experience in creating user-friendly interfaces and optimizing user journeys. Throughout my career, I have collaborated closely with clients and engineers to deliver design solutions that enhance user engagement and improve website performance. My work has contributed to increased conversion rates and international user engagement, and I continually strive to produce visually compelling designs that align with client goals. I hold an MFA in UI/UX Design from the Academy of Art University, and a BA in Creative Product Design from Asia University. Besides design, I am skilled in photography and video editing, which allows me to create engaging promotional content. I am an adaptable and communicative professional who values collaboration and innovation in every project I undertake.

Available to hire

I am a passionate UI/UX Designer with extensive experience in creating user-friendly interfaces and optimizing user journeys. Throughout my career, I have collaborated closely with clients and engineers to deliver design solutions that enhance user engagement and improve website performance. My work has contributed to increased conversion rates and international user engagement, and I continually strive to produce visually compelling designs that align with client goals.

I hold an MFA in UI/UX Design from the Academy of Art University, and a BA in Creative Product Design from Asia University. Besides design, I am skilled in photography and video editing, which allows me to create engaging promotional content. I am an adaptable and communicative professional who values collaboration and innovation in every project I undertake.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

UX & Graphic Designer at Grand Bloom

January 1, 2021 - August 22, 2025

Analyzed user behavior during website navigation and shopping activities to identify pain points and optimize the user journey, leading to a 15% increase in conversion rates. Responsible for communicating with clients to ensure that design solutions aligned with their vision and goals. Designed the UI for the online store and collaborated on bilingual website designs, resulting in a 20% increase in international user engagement. Collaborated with engineers to test site integrity and evaluate merchandising benefits to ensure a stable and reliable shopping platform. Designed product advertisement graphics and managed the website backend, improving backend performance, reducing load times by 30%, and boosting user retention. Assisted with photography and edited promotional films to create visually compelling advertisements.

UI Designer at Fong Sheng

January 1, 2020 - August 22, 2025

Focused on UI design tasks including interface design and visual aesthetics for various digital products. Supported user experience improvements and collaborated with cross-functional teams to meet project goals.

UX & Graphic Designer at Grand Bloom

January 1, 2021 - September 3, 2025

Analyzed user behavior during website navigation and shopping activities to identify pain points and optimize the user journey, resulting in a 15% increase in conversion rates. Designed UI for the online store and collaborated on bilingual website designs, which led to a 20% increase in international user engagement. Responsible for communicating with clients to ensure design solutions align with their vision and goals.

UI Designer at Fong Sheng

January 1, 2020 - September 3, 2025

Collaborated with engineers to test site integrity and evaluate merchandising benefits, ensuring a stable and reliable shopping platform. Designed product advertisement graphics and managed the website backend, improving backend performance by reducing load times by 30% and boosting user retention. Assisted with photography and edited promotional films to create visually compelling advertisements.