I am a product-focused professional with a track record of leading end-to-end product strategy for consumer apps and cross-functional teams. From P&G's Pampers Rewards to ECB data-driven initiatives, I translate insights into actionable roadmaps that drive activation and retention. I love building simple, delightful solutions that scale globally. Outside work, I co-founded ZeroW to promote circular fashion and continually explore how AI and data can connect artisans with sustainable materials. I’m fluent in multiple languages, curious about new markets, and always eager to learn and share knowledge with the team.

Leonardo Zanolla

I am a product-focused professional with a track record of leading end-to-end product strategy for consumer apps and cross-functional teams. From P&G's Pampers Rewards to ECB data-driven initiatives, I translate insights into actionable roadmaps that drive activation and retention. I love building simple, delightful solutions that scale globally. Outside work, I co-founded ZeroW to promote circular fashion and continually explore how AI and data can connect artisans with sustainable materials. I’m fluent in multiple languages, curious about new markets, and always eager to learn and share knowledge with the team.

Available to hire

I am a product-focused professional with a track record of leading end-to-end product strategy for consumer apps and cross-functional teams. From P&G’s Pampers Rewards to ECB data-driven initiatives, I translate insights into actionable roadmaps that drive activation and retention. I love building simple, delightful solutions that scale globally.

Outside work, I co-founded ZeroW to promote circular fashion and continually explore how AI and data can connect artisans with sustainable materials. I’m fluent in multiple languages, curious about new markets, and always eager to learn and share knowledge with the team.

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Experience Level

Expert
Expert
Expert

Language

Italian
Fluent
English
Fluent
French
Fluent
Spanish; Castilian
Advanced

Work Experience

Senior Product Manager at Procter & Gamble
October 1, 2022 - Present
Led end-to-end product strategy for a globally scaled mobile app with 2+ million MAUs, collaborating with designers, engineers, and data analysts. Launched Pampers Rewards app in 10+ markets worldwide, driving growth and user engagement across diverse consumer segments. Increased user activation by +20 points, improved MoM retention by +10%, and partnered with marketing and sales to define go-to-market strategies for new features. Conducted competitive analysis and leveraged data insights to refine product positioning and optimize user experience.
Analyst at European Central Bank
September 1, 2021 - August 1, 2022
Contributed to management of financial market infrastructure projects and operations, including planning, monitoring and reporting. Retrieved, processed and analyzed data from multiple sources and synthesized findings with charts and presentations. Coordinated project activities and interacted with main stakeholders (national central banks of the Eurosystem). Ensured effective communication with committees of the ESCB and various working groups.
Co-Founder at ZeroW
April 1, 2021 - Present
Digital platform for promoting circular economy in the fashion industry. Developing a search engine enabling artisans to find sustainable raw materials aided by AI; building a marketplace for circular products; created the first co-working hub in Tuscany for leatherworkers.
Business Development at Papernest
January 1, 2021 - July 1, 2021
Overachieved monthly quota for the full employment period (notably 225% in H2 FY21). Helped expand the Italian team by independently identifying new business opportunities and participated in side projects (negotiation skills lessons, recruitment processes, etc.).

Education

MSc in International Management at Nova School of Business and Economics
September 1, 2018 - July 1, 2020
MSc in International Management (Exchange Program) at Vienna University of Economics and Business (WU)
February 1, 2019 - July 1, 2019
BSc in Business Economics at University of Florence
September 1, 2015 - October 1, 2018
BSc in Business Economics (Exchange Program) at Corvinus University of Budapest
September 1, 2017 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Software & Internet, Financial Services, Professional Services, Retail