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Hi, I’m Leslie Whitaker. I’m a creative, results-driven Social Media Manager with a passion for content creation, digital strategy, and community engagement. I’ve built and managed multiple brand accounts, crafted campaigns that boost visibility, and used data to grow audiences and drive conversions. My work blends photography, SEO, and storytelling to build brand awareness—from teen-focused fashion retail to high-end photography clients. I’m energized by turning ideas into engaging, on-brand content and measurable results. When I’m not shaping online presence, I run a photography business and collaborate with clients on tailored experiences, from consultations to custom shoots. I love helping brands develop a distinct voice and polished storefronts that convert, while delivering responsive client communication and a seamless creative process.…Hi, I’m Leslie Whitaker. I’m a creative, results-driven Social Media Manager with a passion for content creation, digital strategy, and community engagement. I’ve built and managed multiple brand accounts, crafted campaigns that boost visibility, and used data to grow audiences and drive conversions. My work blends photography, SEO, and storytelling to build brand awareness—from teen-focused fashion retail to high-end photography clients. I’m energized by turning ideas into engaging, on-brand content and measurable results. When I’m not shaping online presence, I run a photography business and collaborate with clients on tailored experiences, from consultations to custom shoots. I love helping brands develop a distinct voice and polished storefronts that convert, while delivering responsive client communication and a seamless creative process.

Leslie Whitaker

Photographer, Social Media Manager, Content Creator, +3

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Hi, I’m Leslie Whitaker. I’m a creative, results-driven Social Media Manager with a passion for content creation, digital strategy, and community engagement. I’ve built and managed multiple brand accounts, crafted campaigns that boost visibility, and used data to grow audiences and drive conversions. My work blends photography, SEO, and storytelling to build brand awareness—from teen-focused fashion retail to high-end photography clients. I’m energized by turning ideas into engaging, on-brand content and measurable results. When I’m not shaping online presence, I run a photography business and collaborate with clients on tailored experiences, from consultations to custom shoots. I love helping brands develop a distinct voice and polished storefronts that convert, while delivering responsive client communication and a seamless creative process.…Hi, I’m Leslie Whitaker. I’m a creative, results-driven Social Media Manager with a passion for content creation, digital strategy, and community engagement. I’ve built and managed multiple brand accounts, crafted campaigns that boost visibility, and used data to grow audiences and drive conversions. My work blends photography, SEO, and storytelling to build brand awareness—from teen-focused fashion retail to high-end photography clients. I’m energized by turning ideas into engaging, on-brand content and measurable results. When I’m not shaping online presence, I run a photography business and collaborate with clients on tailored experiences, from consultations to custom shoots. I love helping brands develop a distinct voice and polished storefronts that convert, while delivering responsive client communication and a seamless creative process.

Available to hire

Hi, I’m Leslie Whitaker. I’m a creative, results-driven Social Media Manager with a passion for content creation, digital strategy, and community engagement. I’ve built and managed multiple brand accounts, crafted campaigns that boost visibility, and used data to grow audiences and drive conversions. My work blends photography, SEO, and storytelling to build brand awareness—from teen-focused fashion retail to high-end photography clients. I’m energized by turning ideas into engaging, on-brand content and measurable results.

When I’m not shaping online presence, I run a photography business and collaborate with clients on tailored experiences, from consultations to custom shoots. I love helping brands develop a distinct voice and polished storefronts that convert, while delivering responsive client communication and a seamless creative process.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Content Creator (Freelance) at Cinder’Ella In Disguise Cleaning Service

January 1, 2024 - Present

Developed 30-day content calendars with themed posts and interactive Story content. Wrote SEO-driven website copy, including a launch of an Instant Quote feature to improve conversions. Produced branded graphics, character illustrations, and video captions to expand brand recognition.

Customer Service & Sales Roles at State Farm & Burkhardt Insurance Agencies

January 1, 2014 - January 1, 2020

Trained and mentored new team members on customer engagement and client retention strategies. Consistently exceeded sales goals by building rapport and tailoring solutions to client needs. Developed communication, problem-solving, and service skills that translate directly into digital customer engagement.

Social Media Manager at Sloan’s Formals & Boutique

May 1, 2025 - Present

Create high quality visual content for both locations by photographing inventory twice monthly and capturing additional in-store product videos to support ongoing marketing, product launches, and seasonal campaigns. Manage and optimize the boutique’s digital storefront by uploading, organizing, and enhancing product images on Shopify to ensure accurate listings, cohesive branding, and improved customer experience. Develop and execute the boutique’s social media strategy by writing engaging posts, managing daily Stories, and producing on-brand short form content that drives awareness, increases engagement, and supports sales initiatives.

Owner-Operator at Leslie Whitaker Photography

January 1, 2020 - Present

Specializing in maternity, newborn, branding, and boudoir photography, generating a consistent 25% year-over-year revenue growth through strategic marketing and word-of-mouth referrals. Increased client engagement by 40% by developing tailored photography packages and offering personalized experiences, including consultations and custom photo shoots, resulting in a high client retention rate. Streamlined studio operations by implementing efficient scheduling systems and automating client communications, reducing administrative time by 30% and allowing more focus on creative work. Built a strong online presence through social media and SEO optimization, growing website traffic by 50% within the first year, which contributed to a significant boost in bookings and brand recognition.

Sales Associate at Sarah Kirk State Farm

March 1, 2019 - January 31, 2020

Drove sales of auto, home, life, and bank products by effectively explaining features and educating customers on coverage needs, resulting in a 20% increase in sales conversion rates. Collaborated with team to meet and exceed monthly quotas, contributing to a 15% increase in team sales performance. Delivered exceptional customer service by addressing inquiries and processing payments, leading to a 30% improvement in customer satisfaction scores.

Customer Service Representative and Sales at Burkhardt Insurance Agency

May 1, 2017 - March 31, 2019

Streamlined account setup and activation processes, increasing operational efficiency by 20%. Documented customer interactions to improve follow-up times by 25% and issue resolution. Educated customers on billing and payment options, improving payment accuracy by 30% and reducing inquiries. Cultivated relationships to drive cross-sell opportunities and repeat business.

Sales Associate and Customer Service Rep at Kary Landry State Farm

October 1, 2014 - May 31, 2017

Sold a variety of products by explaining features and educating customers on coverage needs, increasing sales by 18% and surpassing targets. Managed inquiries, reducing unresolved issues by 30% and improving response times. Built relationships through personalized product knowledge, driving cross-selling and higher overall sales.

Cheese Specialist at The Kroger Company

October 1, 2006 - September 30, 2008

Promoted to Cheese Specialist for Kroger's East Coast Division, expanding operations across Georgia, Florida, Tennessee, and Alabama and growing cheese department presence in 40+ new stores in the first year. Trained by Murray’s Cheese in New York, increasing cheese sales in new locations and leading successful department launches.