Hi, I’m Louie Fruchey, a Leasing Manager with 4+ years of experience blending leasing operations with creator-led marketing to boost occupancy and engagement. I drive full-funnel leasing for large portfolios using short-form video, paid social, GA4, and clean CRM hygiene to boost leads, tours, and conversions—recently delivering a 28% YoY occupancy lift and 40K+ incremental impressions. I’m bilingual in English and Spanish and passionate about turning data into creative, scalable content that resonates with prospects and residents alike. I build and coach high-performing teams, standardize reporting and response cadences, and design scalable content programs that convert prospects into long-term residents. I’ve led teams of eight, implemented response-time standards and weekly promotion calendars, and continually optimize content and advertising rhythms to strengthen occupancy and resident satisfaction.

Louie Fruchey

Hi, I’m Louie Fruchey, a Leasing Manager with 4+ years of experience blending leasing operations with creator-led marketing to boost occupancy and engagement. I drive full-funnel leasing for large portfolios using short-form video, paid social, GA4, and clean CRM hygiene to boost leads, tours, and conversions—recently delivering a 28% YoY occupancy lift and 40K+ incremental impressions. I’m bilingual in English and Spanish and passionate about turning data into creative, scalable content that resonates with prospects and residents alike. I build and coach high-performing teams, standardize reporting and response cadences, and design scalable content programs that convert prospects into long-term residents. I’ve led teams of eight, implemented response-time standards and weekly promotion calendars, and continually optimize content and advertising rhythms to strengthen occupancy and resident satisfaction.

Available to hire

Hi, I’m Louie Fruchey, a Leasing Manager with 4+ years of experience blending leasing operations with creator-led marketing to boost occupancy and engagement. I drive full-funnel leasing for large portfolios using short-form video, paid social, GA4, and clean CRM hygiene to boost leads, tours, and conversions—recently delivering a 28% YoY occupancy lift and 40K+ incremental impressions. I’m bilingual in English and Spanish and passionate about turning data into creative, scalable content that resonates with prospects and residents alike.

I build and coach high-performing teams, standardize reporting and response cadences, and design scalable content programs that convert prospects into long-term residents. I’ve led teams of eight, implemented response-time standards and weekly promotion calendars, and continually optimize content and advertising rhythms to strengthen occupancy and resident satisfaction.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Leasing Manager at Muinzer LLC
July 1, 2025 - Present
Hired and led a team of eight, setting daily priorities, coaching performance, and conducting quality reviews. Own the full leasing pipeline for more than 600 beds—from lead capture and follow-up through tours, applications, and signed leases. Installed clear response-time standards, a weekly promotion calendar, and consistent content and advertising rhythms, driving a 28% year-over-year increase in occupancy. Took over social and rebuilt creative with tested hooks, bilingual captions, and tracking links, producing 40,000+ additional impressions. Maintained clean customer data and published a weekly report on leads, tours, conversions, and next steps to guide decisions.
Marketing Intern at Digital Wolf LLC
May 1, 2023 - August 1, 2023
Supported social campaigns for Fortune-level clients; adapted creative to brand voice and KPIs. Published 500+ posts driving 125,000+ impressions in 3 months across multiple brands. Partnered on product and web interface refreshes to improve UX and client satisfaction.
Leasing Assistant at Station 21 Partners LLC
August 1, 2022 - July 1, 2025
Lifted occupancy +10% in six months with targeted digital ads, short-form content, and community activations. Closed 600+ leases (33% above individual goal) via tour design, follow-ups, and clean handoffs. Improved resident sentiment with revamped tour narratives and negotiation scripts; reduced churn risk. Ran Qualtrics survey loops to surface insights and prioritize service fixes and new creative angles.

Education

Bachelor of Science in Marketing at Purdue University, Krannert School of Management
January 11, 2030 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Professional Services, Media & Entertainment, Retail