I’m a motion designer and graphic/UI-UX professional from Brazil, with 11 years of experience turning ideas into clear, engaging, and memorable visual stories. I specialize in 2D animation and motion graphics, and I bring a strong design and usability mindset to every project—so the animation supports both brand consistency and the way people experience information. I’ve worked across performance-focused video advertising, social media content, explainers, and brand-driven motion projects, collaborating with creative teams from concept through final delivery. I’m currently open to remote opportunities internationally, including freelance, contract, and full-time roles, and I’m comfortable adapting creative across formats for platforms like Meta Ads, Google Ads, and TikTok.…

Guilherme Liboni Ferreira

I’m a motion designer and graphic/UI-UX professional from Brazil, with 11 years of experience turning ideas into clear, engaging, and memorable visual stories. I specialize in 2D animation and motion graphics, and I bring a strong design and usability mindset to every project—so the animation supports both brand consistency and the way people experience information. I’ve worked across performance-focused video advertising, social media content, explainers, and brand-driven motion projects, collaborating with creative teams from concept through final delivery. I’m currently open to remote opportunities internationally, including freelance, contract, and full-time roles, and I’m comfortable adapting creative across formats for platforms like Meta Ads, Google Ads, and TikTok.…

Available to hire

I’m a motion designer and graphic/UI-UX professional from Brazil, with 11 years of experience turning ideas into clear, engaging, and memorable visual stories. I specialize in 2D animation and motion graphics, and I bring a strong design and usability mindset to every project—so the animation supports both brand consistency and the way people experience information.

I’ve worked across performance-focused video advertising, social media content, explainers, and brand-driven motion projects, collaborating with creative teams from concept through final delivery. I’m currently open to remote opportunities internationally, including freelance, contract, and full-time roles, and I’m comfortable adapting creative across formats for platforms like Meta Ads, Google Ads, and TikTok.

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Language

English
Intermediate

Work Experience

Motion Designer at Ana Gaming
August 1, 2025 - Present
Create performance-focused motion graphics and video ads for an iGaming company. Produce paid media creatives for Meta Ads, Google Ads, and TikTok Ads, adapting campaigns into multiple formats, durations, and aspect ratios per platform. Develop visual concepts and animation variations aligned to campaign objectives and audience engagement, collaborating with marketing on creative briefs, iterations, and delivery.
Grafico JR at Motion Growth Digital Marketing Designer (as listed: Growth Digital Marketing Designer)
July 1, 2024 - October 1, 2024
Design support for digital marketing needs, producing graphic materials for campaigns and digital channels while contributing to consistent visual execution across deliverables.
Grafico JR | Motion Design & Video Advertising at Motion Growth Digital Marketing
July 1, 2024 - October 31, 2024
Worked as a Jr graphic designer for digital marketing projects, supporting visual production needs with graphics and motion-related deliverables.
Graphic Designer at Soupubli
July 1, 2023 - June 1, 2024
Create graphic design materials for digital and print applications, including social media assets, promotional pieces, and client-aligned visual communication. Prepare artwork for print production and digital publishing, and produce motion graphics/animated videos when required. Maintain visual consistency across multiple formats and manage project workflow while meeting deadlines.
Graphic Designer and Motion Designer at Soupubli
July 1, 2023 - June 30, 2024
Produced graphic design materials for digital and print applications. Developed social media assets and promotional materials while preparing artwork for print production and digital publishing. Created motion graphics and animated videos when required, managing projects across formats while maintaining brand consistency and meeting deadlines.
Motion Designer (Freelancer) at Hollywood Bowl
May 1, 2020 - April 30, 2023
Led visual content creation for a bowling-themed restaurant and entertainment venue. Planned and produced brand social media visual content from initial concepts to final delivery, creating static graphics, motion graphics, and promotional content for campaigns, events, and special offers. Defined and maintained visual direction across social media to ensure consistent and recognizable brand presence, managing the workflow independently.
Motion Designer at Agência JPIRES
April 1, 2019 - April 30, 2020
Created motion graphics and static visual content for Brazilian gospel and country music artists. Developed promotional assets for singles, albums, and music videos, producing animated and static social media content for singers, bands, and music campaigns. Adapted creative assets to multiple social and digital formats while keeping a consistent visual communication aligned with each artist’s identity.
Graphic Designer (Intern) at Equipe Trader
April 1, 2017 - November 30, 2017
Supported the company’s marketing activities during an internship. Created social media graphics and digital marketing materials for an education company focused on stock market investing, transforming educational and promotional content into clear, visually engaging social assets. Maintained visual consistency and collaborated with the marketing team on campaigns, courses, and online communications.
Graphic Designer (support role) at Studio Ágape
March 1, 2015 - May 1, 2015
Assist the design team with visual materials and creative projects. Support graphic design, image editing, and preparation of digital assets, contributing to daily production tasks while learning professional design workflows and adapting materials to project requirements and visual guidelines.
Graphic Designer (Support) at Studio Ágape
March 1, 2015 - May 31, 2015
Assisted the design team with development of visual materials and creative projects, supporting graphic design and image editing, preparation of digital assets, and daily production tasks. Adapted creative materials according to project requirements and visual guidelines.

Education

Motion Design at Alura Motion Design: Animete Stories and Delight People
August 1, 2026 - September 30, 2026
Bachelor's degree - Desenho Industrial at UNOPAR - Universidade Norte do Paraná
January 1, 2014 - January 1, 2017
Bacharelado, Desenho Industrial at UNOPAR - Universidade Norte do Paraná
January 1, 2014 - January 1, 2017
Motion Design: Animete Stories and Delight People at Alura
August 1, 2026 - September 1, 2026

Qualifications

Motion Design: animate stories and delight people (Figma Motion Design certification/track)
August 1, 2026 - September 30, 2026
Figma Motion Design: animate stories and delight people
August 1, 2026 - September 1, 2026

Industry Experience

Media & Entertainment, Education, Gaming, Financial Services, Consumer Goods, Professional Services
    DEMO REEL 2025
    A collection of motion design projects created throughout 2025, bringing together animated content developed for different brands and businesses. This reel features dynamic social media visuals for restaurants, logo animations, promotional ads, and branded content designed to capture attention and communicate each company’s identity through movement. Every piece combines visual storytelling, animation, rhythm, and design to transform static ideas into engaging digital experiences. This selection represents my creative journey throughout the year and my passion for helping brands stand out through thoughtful and impactful motion design. Tools used: After Effects and Photoshop.…
    IGAMING MOTION PORTFOLIO 2026
    This demo reel showcases a selection of motion design and 3D projects created for Ana Gaming and its brands, 7KBet, BetpontoBet and Cassino Bet. The project explores the visual universe of gaming and digital entertainment through dynamic animation, immersive 3D environments, bold compositions, lighting, camera movement, and high-impact transitions. Each piece was designed to transform brand concepts into engaging visual experiences while maintaining a strong and consistent identity. From promotional campaigns to social media content, this reel highlights my ability to combine motion design, 3D elements, and gaming-inspired aesthetics to produce energetic and memorable content for the digital market. Every project presented in this reel reflects my focus on visual storytelling, creative direction, technical execution, and attention to detail. This Project was made with Photoshop + AfterEffects + AI Motion.…
    From Storyboard to Motion : An AI-Powered Poker Campaign Guilherme Liboni
    For this project, I created a series of 3 vertical Instagram Stories for a fictional poker campaign, using AI as part of the full production workflow. The visual direction was built around a high-energy casino aesthetic, combining neon green lighting, poker cards, chips, dynamic environments, dramatic typography, and cinematic compositions. The workflow 01 — Storyboard I started by planning the sequence, defining the visual narrative, transitions, and key moments for each Story. 02 — AI Image Generation The visual assets and environments were generated and refined using Magnific Spaces, exploring different compositions, camera perspectives, lighting, and visual elements. 03 — Art Direction & Composition The generated images were selected, refined, and organized into a consistent visual system, maintaining the same atmosphere, color palette, lighting, and campaign language across the three Stories. 04 — Motion Design The static visuals were transformed into animated Stories, adding camera movement, transitions, effects, typography animation, and visual rhythm. 05 — Final Output The final result is a set of 3 vertical motion pieces designed for social media, created entirely through an AI-assisted workflow. The goal The main goal of this experiment was to explore how AI can become part of a motion designer's creative pipeline, not simply as a tool for generating images, but as a resource throughout the entire process — from concept and visual development to animation and final delivery. This project is also an exploration of how art direction, motion design, and generative AI can work together to produce visually rich social media content in a more iterative and experimental workflow. Tools: Magnific Spaces · AI Image Generation · Motion Design · Art Direction · Storyboarding…

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