I am a graphic designer with 15 years’ experience in brand communication. I’m a brand identity specialist; my passion is logo design and creating cohesive visual identities for brands. I am an empathetic listener and seek to understand the heart of a brand to create meaningful, effective visual communication.\n\nMy experience includes working with large corporates in ad agency environments, event design, and co-founding my own design studio focused on creative entrepreneurs and small business branding. I am organized and self-motivated. I see the big picture and take creative action toward solving problems. I feel energized working within a team, and bring a calm, productive attitude to collaboration. I am proficient in Adobe Suite (Illustrator, Photoshop, InDesign), Canva, and Microsoft Office.

Liesel Oldbury

I am a graphic designer with 15 years’ experience in brand communication. I’m a brand identity specialist; my passion is logo design and creating cohesive visual identities for brands. I am an empathetic listener and seek to understand the heart of a brand to create meaningful, effective visual communication.\n\nMy experience includes working with large corporates in ad agency environments, event design, and co-founding my own design studio focused on creative entrepreneurs and small business branding. I am organized and self-motivated. I see the big picture and take creative action toward solving problems. I feel energized working within a team, and bring a calm, productive attitude to collaboration. I am proficient in Adobe Suite (Illustrator, Photoshop, InDesign), Canva, and Microsoft Office.

Available to hire

I am a graphic designer with 15 years’ experience in brand communication. I’m a brand identity specialist; my passion is logo design and creating cohesive visual identities for brands. I am an empathetic listener and seek to understand the heart of a brand to create meaningful, effective visual communication.\n\nMy experience includes working with large corporates in ad agency environments, event design, and co-founding my own design studio focused on creative entrepreneurs and small business branding. I am organized and self-motivated. I see the big picture and take creative action toward solving problems. I feel energized working within a team, and bring a calm, productive attitude to collaboration. I am proficient in Adobe Suite (Illustrator, Photoshop, InDesign), Canva, and Microsoft Office.

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Language

English
Fluent
Afrikaans
Advanced
French
Intermediate

Work Experience

Director and Designer at Sherbert
January 1, 2022 - Present
Director and designer leading branding and visual design for an online tween girls clothing brand; responsible for brand identity, packaging, and marketing materials.
Co-Founder + Designer at The Bash Design Studio
January 1, 2013 - December 31, 2020
Co-founded and designed for The Bash Design Studio; worked with SMEs and creative entrepreneurs on brand strategy, identity, and marketing collateral; involved in business development and print production.
Designer at Glee Projects
January 1, 2010 - December 31, 2013
Design of event and wedding stationery and decor; concept, design and creation of invitations, décor elements and digital artwork; project management; liaised with printers and suppliers.
Creative Director at Gracepoint Church
January 1, 2007 - December 31, 2010
Brand management, creative strategic planning, team leadership; graphic design; campaign concepts and roll-out; event planning and execution.
Graphic + Packaging Designer at Strategic Communications
January 1, 2005 - December 31, 2006
Product research and development; packaging design; brand development; in-store POS; campaign concepts and design.
Graphic Designer at 8 Seconds Brand Creation
January 1, 2005 - December 31, 2006
Campaigns development and roll out; in-store point of sale; brand identity; packaging design; promotional materials.
Intern at Tequila Johannesburg
January 1, 2004 - December 31, 2004
Graphic design internship.
Intern at Hunt Lascaris JHB
January 1, 2004 - December 31, 2004
Graphic design internship.
Intern at Grid JHB
January 1, 2004 - December 31, 2004
Graphic design internship.

Education

Diploma Digital Graphic Design at Mediatek, Durban
January 1, 2001 - January 1, 2002
BA Degree in Communications Management at Vega Brand Communications School, Sandton
January 1, 2003 - January 1, 2004
BA Honours in Brand Leadership at Vega Brand Communications School, Sandton
January 1, 2007 - January 1, 2008
Matric at Epworth
January 11, 2030 - January 1, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Other