Hi, I’m Lila, a designer based in Cancún, Mexico. My favorite work tends to focus on health, wellness, and natural living brands. Though beneath the wild wellness exterior lives a die-hard organizer, my German half shows up in an unapologetic love for clean systems, structured docs, and a well-built SOP. I’d be happy to discuss your project and see how I can help!
Before I picked up a design tool, I spent over 25 years working as a nurse, personal trainer, and nutritionist. That background is what sets my design work apart, I’m not just making a wellness brand look good, I understand the audience, the terminology, and the trust a health-focused brand has to earn. I know how to turn real health and wellness knowledge into visuals and messaging that feel credible, not gimmicky.
I built and continue to run my own wellness brand, SimplyLila, from the ground up, so I bring hands-on experience across the full toolkit clients need: brand identity and voice guides, WordPress and Kadence website design, downloadable guides and lead magnets, email and funnel design, and social content systems for Instagram, Facebook, and Pinterest. I also design for adjacent niches, including a handcrafted paper art brand for destination weddings, so I’m comfortable moving between clinical, holistic, and luxury tones without losing consistency or brand integrity.
What I offer: brand identity and style guides, website design and setup, digital product and lead magnet design, social content systems, and design that stays sourced, human and credible, which matters a lot in the wellness space.
References available on request from my former and current clients.
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