Hands on journalism and communications professional with experience in digital marketing, social media management, and content creation. Proven ability to plan, create, and optimise engaging content across platforms including Instagram and TikTok, using performance insights to drive audience growth. Experienced in supporting events, campaigns, and multi-channel communications. Highly organised, proactive, and confident collaborating with internal teams and external stakeholders.

Lillian Wolford

Hands on journalism and communications professional with experience in digital marketing, social media management, and content creation. Proven ability to plan, create, and optimise engaging content across platforms including Instagram and TikTok, using performance insights to drive audience growth. Experienced in supporting events, campaigns, and multi-channel communications. Highly organised, proactive, and confident collaborating with internal teams and external stakeholders.

Next availability:
June 1, 2026

Hands on journalism and communications professional with experience in digital marketing, social media management, and content creation. Proven ability to plan, create, and optimise engaging content across platforms including Instagram and TikTok, using performance insights to drive audience growth. Experienced in supporting events, campaigns, and multi-channel communications. Highly organised, proactive, and confident collaborating with internal teams and external stakeholders.

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Language

English
Fluent

Work Experience

Reporter at Bristol 24/7
October 1, 2025 - October 28, 2025
Conducted on-the-ground interviews with business owners, filmmakers, and event attendees, producing four published stories during a week-long placement. Pitched, wrote, and published features on local art exhibits, business highlights, and film releases using Wordpress. Developed strong editorial judgement and storytelling skills in a fast-paced newsroom environment.
Residence Life Assistant at Cardiff University
June 30, 2025 - June 30, 2025
Produced weekly social media marketing content on student life, global events, and trending topics, achieving 2-10K views per post on Instagram Reels. Pitched and led the launch of weekly video content production for the official Residence Life Instagram account, creating 20+ videos to date. Coordinated large scale student engagement events for 5,000+ residents, including game nights, craft events, coffee lounges, and drop in sessions.
Video Producer at Cardiff University TV Society
June 1, 2025 - June 1, 2025
Planned and filmed a 10 episode student dating series, vetting potential cast members, scouting filming locations, and organizing filming logistics. Filmed university sporting events for YouTube coverage.
Journalist Intern at The Oakwood Register
September 30, 2023 - September 30, 2023
Researched, wrote, and published front-page articles covering local schools, sporting events, and community business. Conducted interviews and provided same-day coverage through photography and reporting. Compiled and edited weekly police reports into engaging, reader-friendly stories.
Journalist Intern at The Dayton Daily News
August 31, 2023 - August 31, 2023
Investigated, reported, and published 22 news articles covering government policy, business, sports, and community events. Conducted high-pressure interviews under tight deadlines, managing outreach through cold calls and in-person reporting. Produced content for print and online audiences, tailoring tone and format to diverse audiences.
Broadcast Producer at Oakwood High School AXTV
May 31, 2022 - May 31, 2022
Served as the Broadcast Producer for a 15-member team, overseeing story assignments, filming schedules, and post-production editing. Reported and anchored weekly segments covering student news and events.
Resident Services Assistant at Homes for Students
January 1, 2026 - Present
Deliver day-to-day communications across email, social media, phone, and in person, maintaining consistent brand tone. Plan, create, and schedule digital content to support campaigns and resident engagement. Assist with promotion and delivery of events, coordinating communications and logistics. Monitor engagement and adapt content to improve reach and participation. Maintain accurate digital records and manage multiple deadlines in a fast-paced environment.
Residence Life Assistant at Cardiff University
September 1, 2023 - June 1, 2025
Planned and executed multi-channel campaigns (social media and events) for 5,000+ residents. Managed content calendars and scheduling, ensuring consistent output across platforms. Created high-performing social content (2K–10K views), including short-form video and graphics. Analysed engagement metrics to optimise content strategy and improve performance. Collaborated with multiple teams to deliver cohesive messaging.
International Student Ambassador at Cardiff University
December 1, 2022 - June 1, 2025
Created targeted digital content (blogs, emails, and webinars) to support recruitment and engagement campaigns. Wrote and edited 12 blog posts, applying audience-focused messaging and clear calls to action. Hosted live sessions and responded to enquiries, supporting relationship-building with prospective students.
News Intern at The Oakwood Register
June 1, 2020 - September 1, 2023
Produced multimedia content to tight deadlines, demonstrating strong organisation and time management. Covered community-focused stories, building awareness of audience needs and engagement strategies.
News Intern at The Dayton Daily News
June 1, 2023 - August 1, 2023
Published 22 articles across varied topics, adapting tone and content for different audiences. Worked in a fast-paced environment, managing deadlines and editorial workflows effectively.

Education

BA (Hons) in Journalism and Communications at Cardiff University
January 11, 2030 - October 28, 2025
BA (Hons) in Journalism and Communications at Cardiff University
January 11, 2030 - April 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Other, Non-Profit Organization