I’m a Social Media Manager and Content Creator who specialises in helping brands show up with confidence, clarity and personality online. Through my freelance business, LC Socials, I’ve worked with a diverse mix of clients — from sports recovery clinics to buyers’ agents, musicians and boutique hospitality brands — creating content that feels authentic, engaging and aligned with each brand’s unique voice. My approach is simple: understand the brand, understand the audience, and create content that connects. I plan, film, edit and publish social content across Instagram and TikTok, using trends, storytelling and strategic messaging to boost visibility and engagement. Whether it’s short‑form video, promotional campaigns, or aesthetic brand storytelling, I tailor every piece of content to the business and the outcome they want to achieve. With a background in People & Culture and HR across national organisations, I bring a unique edge to social media — I understand people. I know how they think, what captures attention, and how to communicate in a way that feels human, relatable and memorable. I’m organised, adaptable, and always up to date with what’s trending. If you’re looking for someone who can elevate your brand, bring fresh creative ideas, and deliver high‑quality content that actually resonates, I’d love to collaborate. Check out @lc_socials on Instagram or reach out to me for more.

Lily Rogers

I’m a Social Media Manager and Content Creator who specialises in helping brands show up with confidence, clarity and personality online. Through my freelance business, LC Socials, I’ve worked with a diverse mix of clients — from sports recovery clinics to buyers’ agents, musicians and boutique hospitality brands — creating content that feels authentic, engaging and aligned with each brand’s unique voice. My approach is simple: understand the brand, understand the audience, and create content that connects. I plan, film, edit and publish social content across Instagram and TikTok, using trends, storytelling and strategic messaging to boost visibility and engagement. Whether it’s short‑form video, promotional campaigns, or aesthetic brand storytelling, I tailor every piece of content to the business and the outcome they want to achieve. With a background in People & Culture and HR across national organisations, I bring a unique edge to social media — I understand people. I know how they think, what captures attention, and how to communicate in a way that feels human, relatable and memorable. I’m organised, adaptable, and always up to date with what’s trending. If you’re looking for someone who can elevate your brand, bring fresh creative ideas, and deliver high‑quality content that actually resonates, I’d love to collaborate. Check out @lc_socials on Instagram or reach out to me for more.

Available to hire

I’m a Social Media Manager and Content Creator who specialises in helping brands show up with confidence, clarity and personality online. Through my freelance business, LC Socials, I’ve worked with a diverse mix of clients — from sports recovery clinics to buyers’ agents, musicians and boutique hospitality brands — creating content that feels authentic, engaging and aligned with each brand’s unique voice.

My approach is simple: understand the brand, understand the audience, and create content that connects. I plan, film, edit and publish social content across Instagram and TikTok, using trends, storytelling and strategic messaging to boost visibility and engagement. Whether it’s short‑form video, promotional campaigns, or aesthetic brand storytelling, I tailor every piece of content to the business and the outcome they want to achieve.

With a background in People & Culture and HR across national organisations, I bring a unique edge to social media — I understand people. I know how they think, what captures attention, and how to communicate in a way that feels human, relatable and memorable. I’m organised, adaptable, and always up to date with what’s trending.

If you’re looking for someone who can elevate your brand, bring fresh creative ideas, and deliver high‑quality content that actually resonates, I’d love to collaborate.

Check out @lc_socials on Instagram or reach out to me for more.

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Language

English
Fluent

Work Experience

Freelance Social Media Content Creator at LC Socials
July 1, 2024 - Present
Created and managed content plans to promote brands on Instagram and TikTok; produced video and photo content; edited and posted content; collaborated with diverse clients including Absolute Recovery, Rexi Advocacy, Rolling Cowgirls, and Just a Nip.

Education

Bachelor of Business (Major: Management, Minor: Human Resources) at Queensland University of Technology
January 11, 2030 - May 25, 2026

Qualifications

Master Class Diploma of Social Media Marketing
June 1, 2025 - May 25, 2026
Diploma: Business Management
January 11, 2030 - May 25, 2026
Master Class Diploma of Social Media Marketing
June 1, 2025 - May 25, 2026

Industry Experience

Healthcare, Retail, Media & Entertainment, Software & Internet, Professional Services