As a creative, I’m passionate, ambitious, solution-oriented, profound and curious. I’ve got great business understanding, a killer intuition and an ability to know what “works” both visually as well as in terms of sales. My experience of working both in-house, freelance and agency-based, with small to large companies, has really deepened my understanding of branding and I have the knowledge and skills of working with the whole process, including strategy, concepts, identity, campaigns, packaging design, and graphic design. I am targeted, like to work proactively and good at prioritizing - I know when to excel and when to be good enough. I am humble, open-minded and I think that design, just as life, should be filled with purpose and content. As a colleague, I am positive, helpful and like to spread joy and laughter. I am keen on good and honest collaborations, great with different kinds of people and got a good ability to inspire people to join my cause.

Lina Kallijärvi Gutung

As a creative, I’m passionate, ambitious, solution-oriented, profound and curious. I’ve got great business understanding, a killer intuition and an ability to know what “works” both visually as well as in terms of sales. My experience of working both in-house, freelance and agency-based, with small to large companies, has really deepened my understanding of branding and I have the knowledge and skills of working with the whole process, including strategy, concepts, identity, campaigns, packaging design, and graphic design. I am targeted, like to work proactively and good at prioritizing - I know when to excel and when to be good enough. I am humble, open-minded and I think that design, just as life, should be filled with purpose and content. As a colleague, I am positive, helpful and like to spread joy and laughter. I am keen on good and honest collaborations, great with different kinds of people and got a good ability to inspire people to join my cause.

Available to hire

As a creative, I’m passionate, ambitious, solution-oriented, profound and curious. I’ve got great business understanding, a killer intuition and an ability to know what “works” both visually as well as in terms of sales. My experience of working both in-house, freelance and agency-based, with small to large companies, has really deepened my understanding of branding and I have the knowledge and skills of working with the whole process, including strategy, concepts, identity, campaigns, packaging design, and graphic design.

I am targeted, like to work proactively and good at prioritizing - I know when to excel and when to be good enough. I am humble, open-minded and I think that design, just as life, should be filled with purpose and content. As a colleague, I am positive, helpful and like to spread joy and laughter. I am keen on good and honest collaborations, great with different kinds of people and got a good ability to inspire people to join my cause.

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Language

Swedish
Fluent
English
Fluent

Work Experience

Content Manager at Telge Energi
January 1, 2023 - Present
Responsible for content and social media strategy, creating content and visuals for social platforms, managing channels, and building community and loyalty among both new and existing customers during organizational changes.
Senior Art Director/Design Lead at Telge Energi
January 1, 2023 - October 2, 2025
Led brand implementation after a new identity rollout, managed the marketing team, ensured cohesive use of the new identity across campaigns and materials, and produced illustration and animation work to support campaigns.
Creative Director/Senior Art Director at Uppsala Konsert & Kongress (UKK)
January 1, 2019 - October 2, 2025
Rebranded and redesigned the visual identity, launched a new site, and implemented the identity across digital and print. Directed a design team, educated staff on proper brand usage, and expanded the identity to partnerships such as the Uppsala International Guitarfestival.
Art Director/Graphic Designer/Illustrator at Signerat Lina Gutung AB
January 1, 2023 - October 2, 2025
Ran a design studio, delivering branding, campaigns, and illustration for a range of clients (DN, Svenska Kyrkan, etc.), encompassing both digital and print work, wedding invitations, posters, and more. Also handled end-to-end project execution.
Senior Art Director at Dagens Nyheter/Citypaketet
January 1, 2012 - October 2, 2025
Supported the sales team with ad suggestions, created presentations for DN and Citypaket products, and handled all graphical layouts as the sole creative on urgent to long-term projects with strong time-management.
Art Director/Graphic Designer at Tempel of Advertising & Entertainment
January 1, 2012 - October 2, 2025
Small agency environment requiring hands-on involvement across client contact, printers, production, and project delivery for campaigns and visual identities.
Graphic Designer (Internship) at Södra Teatern
December 31, 2006 - October 2, 2025
Graphic Designer/Final Arts at Maxit
December 31, 2004 - October 2, 2025
Content Manager at Telge Energi
January 1, 2025 - October 2, 2025
Responsible for content and social media strategy, creating content and visuals, and building community and loyalty among new and existing clients. Managed platforms to strengthen engagement and brand presence.
Senior Art Director / Design Lead at Telge Energi
January 1, 2023 - October 2, 2025
Led the implementation of a new brand platform and visual identity across campaigns and stationery. Managed the identity for cohesive use, guided a marketing team of 10, and produced illustration and animation work. Collaborated on campaign concepts with a copywriter and directed production. Updated the visual identity as needed.
Creative Director / Senior Art Director at Uppsala Konsert & Kongress
January 1, 2019 - October 2, 2025
Rebranded and redesigned the visual identity, including a new site. Implemented identity across digital and print to address three audiences and directed a marketing team of five. Educated staff in brand usage and ensured consistent presentation. Also rebranded the Uppsala International Guitarfestival and oversaw daily outputs (magazines, ads, posters, banners, social, web, newsletters, film, merchandise, etc.).
Art Director / Graphic Designer / Illustrator at Signerat Lina Gutung AB
January 1, 2023 - October 2, 2025
Owned and operated a freelance/design studio. Served clients ranging from large corporations to local entrepreneurs, delivering digital and print solutions, wedding invitations, posters and illustrations. Managed the full workflow from concept to final art, adapting to the changing needs of projects.
Senior Art Director at Dagens Nyheter / Citypaketet
January 1, 2012 - October 2, 2025
Supported sales with customer-specific and overall ad ideas, produced print and digital presentations for DN and Citypaketet products, and handled all graphical layouts as the sole creative. Managed urgent and long-term projects with strong time management.
Art Director / Graphic Designer at Tempel of Advertising & Entertainment
January 1, 2012 - October 2, 2025
Led and contributed to visual identities, campaigns and commercials. Worked across client contact, production coordination, printers and photographers, delivering a broad range of graphic design and marketing materials.
Graphic Designer (Internship) at Södra Teatern
January 1, 2006 - October 2, 2025
Graphic design and final arts work during internship.
Graphic Designer / Final Arts at Maxit
January 1, 2004 - October 2, 2025
Graphic design and final art responsibilities for client projects.
Sales at me&i
January 1, 2013 - October 2, 2025
Sales role with design exposure and client-facing responsibilities.
Machine Operator at AstraZeneca
January 1, 2002 - October 2, 2025
Operational role supporting production teams.
Deli Clerk at Coop Konsum
January 1, 2001 - October 2, 2025
Deli counter responsibilities in retail environment.
Sales at Systembolaget
January 1, 2000 - October 2, 2025
Retail sales role in alcohol distribution.
Groom at Stall Amska
January 1, 1998 - October 2, 2025
Grooming duties at equestrian facility.
Sales at Ica Supermarket
January 1, 1998 - October 2, 2025
Retail sales role.
Content Manager at Telge Energi
December 31, 2025 - October 2, 2025
In charge of our content and social media strategy, creating content and visuals for social media. Responsible for platform management and building community and loyalty among new and existing clients.
Senior Art Director/Design Lead at Telge Energi
December 31, 2023 - October 2, 2025
Led the implementation of a new brand identity across campaigns, stationery and more. Guided a marketing team of 10 to use the identity cohesively. Created campaign and commercial ideas, and directed production including illustrations and animations. Identity updated subsequently.
Creative Director/Senior Art Director at Uppsala Konsert & Kongress
December 31, 2019 - October 2, 2025
Rebranded and redesigned the visual identity, launched a new site, and implemented the identity across digital and print. Directed a marketing team of 5, educated staff on proper brand usage, and redesigned the visual identity for the Uppsala International Guitarfestival. Managed magazines, ads, posters, social media, web, newsletters, film, presentations, merchandise, and more.
Art Director/Graphic Designer/Illustrator at Signerat Lina Gutung AB
December 31, 2023 - October 2, 2025
Between 2013-2016 freelanced full-time (later part-time). Served a broad range of clients including Dagens Nyheter, Dagens Industri and Svenska Kyrkan, delivering digital and print solutions from concept to execution.
Senior Art Director at Dagens Nyheter/Citypaketet
December 31, 2012 - October 2, 2025
Supported the sales team with customer-specific ad suggestions and promotions; created presentations for Dagens Nyheter and Citypaketets products, managing all graphical layouts and handling urgent as well as long-term projects.
Art Director/Graphic Designer at Tempel of Advertising & Entertainment
December 31, 2012 - October 2, 2025
Small agency where I contributed across client contact, production and design. Clients included Visit Denmark, Beijer Byggmaterial, Com Hem, Duka, Ernst & Young, Mips and Swedbank. Focused on visual identities, campaigns and commercials.
Graphic Designer/Final Arts at Maxit
December 31, 2004 - October 2, 2025
Graphic design and final arts work concrete to production.
Sales at Me&I
December 31, 2003 - October 2, 2025
Sales role.
Machine Operator at AstraZeneca
December 31, 2002 - October 2, 2025
Machine operator role.
Deli Clerk at Coop Konsum
December 31, 2001 - October 2, 2025
Deli clerk.
Sales at Systembolaget
December 31, 2000 - October 2, 2025
Sales.
Content Manager at Telge Energi
January 1, 2023 - October 31, 2025
In charge of content and social media strategy, creating content and visuals for social media. Built community and loyalty among new and existing clients.
Senior Art Director/Design Lead at Telge Energi
January 1, 2023 - January 1, 2023
Led the implementation of a new brand platform and visual identity, ensuring cohesion across campaigns, stationery, and internal communications. Guided a marketing team of about 10 and collaborated with the broader organization. Produced illustration work and animations for the brand identity; directed campaigns with copywriters.
Creative Director/Senior Art Director at Uppsala Konsert & Kongress
January 1, 2019 - January 1, 2019
Rebranded and redesigned the visual identity, including launching a new site. Implemented the identity across digital and print to address three audience groups. Directed a design team of 5, educated staff on brand usage, and maintained consistency. Rebranded Uppsala International Guitarfestival; handled magazines, banners, social media, web, newsletters, film, merchandise, and more.
Art Director/Graphic Designer/Illustrator at Signerat Lina Gutung AB
January 1, 2023 - January 1, 2023
Freelance from 2013-2016 and continued as a designer for the company. Created brand identities, campaigns, packaging design, magazines, banners, social media, web, newsletters, film, presentations, and various print/merchandise—from idea to final art.
Senior Art Director at Dagens Nyheter/Citypaketet
January 1, 2012 - January 1, 2012
Supported the sales team with customer-specific and overall ad suggestions and promotions. Created presentations for DN- and Citypaketets products; sole creative on projects; managed timelines and delivery.
Art Director/Graphic Designer at Tempel of Advertising & Entertainment
January 1, 2012 - January 1, 2012
Directed design work across clients, collaborating with printers, production agencies, and photographers. Visual identities, campaigns, and commercials for clients including Visit Denmark, Beijer Byggmaterial, Com Hem, Duka, Ernst & Young, Mips and Swedbank.
Graphic Designer (Internship) at Södra Teatern
January 1, 2006 - January 1, 2006
Graphic design internship contributing to various print and digital materials.
Graphic Designer/Final Arts at Maxit
January 1, 2004 - January 1, 2004
Graphic design and final art for materials.
Content Manager at Telge Energi
January 1, 2025 - January 1, 2025
Responsible for content and social media strategy, creating content and visuals for social media, and building community and loyalty among new and existing clients. Managed platforms and aligned content with brand goals.
Sales at me&i
January 1, 2013 - January 1, 2013
Sales roles contributing to brand presence and customer engagement.
Machine Operator at AstraZeneca
January 1, 2003 - January 1, 2003
Operational role within manufacturing environment.
Deli Clerk at Coop Konsum
January 1, 2002 - January 1, 2002
Customer service and operations in a retail environment.
Sales at Systembolaget
January 1, 2001 - January 1, 2001
Retail sales role
Groom at Stall Amska
January 1, 1998 - January 1, 1998
Stable-hand duties and animal care.
Sales at Ica Supermarket
January 1, 2000 - January 1, 2000
Retail sales experience.
Creative Director / Senior Art Director at Uppsala Konsert & Kongress
January 1, 2019 - January 1, 2019
Rebranded and redesigned the visual identity, launched a new site, and implemented the identity across digital and print. Managed a marketing team of 5, educated staff on proper brand usage, and refreshed the identity for the Uppsala International Guitarfestival. Delivered a broad range of marketing materials and campaigns from concept to execution.
Senior Art Director at Dagens Nyheter / Citypaketet
January 1, 2013 - January 1, 2013
Supported sales with ad suggestions and promotions; created presentations for DN and Citypaketet products, both print and digital. Served as the sole creative lead on projects, managing timelines and delivering cohesive layouts.
Art Director / Graphic Designer at Tempel of Advertising & Entertainment
January 1, 2012 - January 1, 2012
Led design work across visual identities, campaigns, and commercials for a range of clients. Managed client contact, printers, photographers, and production partners to ensure quality and timely delivery.
Graphic Designer / Final Arts at Maxit
January 1, 2004 - January 1, 2004
Created graphic design and final art for print and packaging projects, translating concepts into finished artwork.
Deli Clerk at Coop Konsum
January 1, 2001 - January 1, 2001
Customer service, cashier duties, and daily store operations.
Sales at Systembolaget
January 1, 2000 - January 1, 2000
Retail sales and customer service in alcohol retail environment.
Art Director / Graphic Designer / Illustrator at Signerat Lina Gutung AB
December 31, 2023 - December 31, 2023
Led branding and visual campaigns; worked as a freelancer 2013–2016 and then continued in a broader role through 2023. Developed cohesive brand identities, managed illustration work, and directed the production of campaigns, including animations. Collaborated with copywriters to ideate campaigns and ensured consistent brand usage across digital and print.
Senior Art Director at Dagens Nyheter/Citypaketet, Stockholm
December 31, 2012 - December 31, 2012
Supported the sales team with customer-specific ad proposals and promotions. Served as the sole creative responsible for graphical layouts across print and digital products; managed urgent projects with strong time management.
Art Director / Graphic Designer at Tempel of Advertising & Entertainment, Stockholm
December 31, 2012 - December 31, 2012
Rebranded and redesigned the visual identity; launched a new site and implemented the identity across digital and print. Directed a marketing design team of 5, and educated staff to use the brand correctly. Also redesigned the visual identity for Uppsala International Guitarfestival and produced magazines, posters, banners, social media, web, newsletters, film, merchandise, and more from idea to final art.
Graphic Designer (Internship) at Södra Teatern
December 31, 2006 - December 31, 2006
Internship performing design tasks, supporting production, and contributing across event materials and promotions.
Graphic Designer/Final Arts at Maxit
December 31, 2004 - December 31, 2004
Created visual identities, campaigns and final artwork for various print and digital materials.
Sales at Me&I
December 31, 2003 - December 31, 2003
Sales role earlier in the career, contributing to brand and product presentation.
Machine Operator at AstraZeneca
December 31, 2002 - December 31, 2002
Factory-based role supporting production operations.
Deli Clerk at Coop Konsum
December 31, 2001 - December 31, 2001
Retail role handling customer service and daily operations.
Sales at Systembolaget
December 31, 2000 - December 31, 2000
Retail sales position.
Groom at Stall Amska
December 31, 1998 - December 31, 1998
Work at a stable environment with client-facing responsibilities.
Sales at Ica Supermarket
December 31, 1998 - December 31, 1998
Retail sales position.
Senior Art Director/Design Lead at Telge Energi
January 1, 2019 - January 1, 2023
Led brand identity implementation for the new visual identity; managed a design team of 10; produced illustrations and animations; directed campaigns and production; ensured cohesive brand usage across campaigns and materials.
Creative Director / Senior Art Director at Uppsala Konsert & Kongress
January 1, 2016 - January 1, 2019
Rebranded and redesigned the visual identity, launched a new site, and implemented the identity across digital and print. Led a marketing design team of 5 and educated staff on brand usage. Re-designed the visual identity for Uppsala International Guitarfestival.
Art Director/Graphic Designer at Tempel of Advertising & Entertainment
January 1, 2007 - January 1, 2012
Led visual identities, campaigns, and commercials. Worked with clients such as Visit Denmark, Beijer Byggmaterial, Com Hem, Duka, Ernst & Young, Mips and Swedbank. Ensured consistent look/feel across all media.
Sales at me&i
January 1, 2012 - January 1, 2013
Sales role in a fashion brand environment.
Deli Clerk at Coop Konsum
January 1, 2000 - January 1, 2001
Deli clerk duties in retail environment.

Education

Diploma in Media Design at Bergs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Mediaprogram Orientation: Graphic Design and Photography at Bergs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - January 1, 1997
Natural Sciences Program at Tumba Gymnasium, Tumba
January 1, 1997 - January 1, 2000
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - January 1, 2015
UX Product Development/UX Design at Bergs School of Communication, Stockholm
January 1, 2017 - January 1, 2017
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Natural Sciences Program at Tumbagymnasiet, Tumba
January 1, 1997 - January 1, 2000
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - January 1, 1997
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - December 31, 2007
Mediaprogram Orientation: Graphic Design and Photography at Berghs School of Communication, Stockholm
January 1, 2003 - December 31, 2003
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - December 31, 1997
Natural Sciences Program at Tumba Gymnasiet, Tumba
January 1, 1997 - December 31, 2000
Art: Drawing and Painting at Folkuniversitetet, Visby
January 1, 1996 - December 31, 1996
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - January 1, 2015
UX Product Development/UX Design at Berghs School of Communication, Stockholm
January 1, 2017 - December 31, 2017
Diploma in Media Design at Berghs School of Communication
January 1, 2005 - January 1, 2007
Mediaprogram Orientation: Graphic Design and Photography at Berghs School of Communication
January 11, 2030 - October 31, 2025
Natural Sciences Program at Tumba Gymnasiet
January 1, 1997 - January 1, 2000
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - January 1, 1997
Art: Drawing and Painting at Folkuniversitetet, Visby
January 1, 1996 - January 1, 1996
UX Product Development/UX Design at Berghs School of Communication
January 1, 2017 - January 1, 2017
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - January 1, 2015
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Medieprogram Orientation: Graphic Design and Photography at Tumba Gymnasiet, Tumba
January 1, 1997 - January 1, 2000
Art: Drawing and Painting at Folkuniversitetet, Visby
January 1, 1996 - January 1, 1996
UX Product Development/UX Design at Berghs School of Communication, Stockholm
January 1, 2017 - January 1, 2017
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - October 31, 2025
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - January 1, 1997
Natural Sciences Program at Tumba Gymnasiet, Tumba
January 1, 1997 - January 1, 2000
Art: Drawing and Painting at Folkuniversitetet, Visby
January 1, 2003 - January 1, 2003
UX Product Development/UX Design at Berghs School of Communication, Stockholm
January 1, 2017 - January 1, 2017
Marketing on Social Media at Minimocks Workshops Stockholm
January 1, 2015 - January 1, 2015
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Natural Sciences Program at Säveskоlan, Visby
January 1, 1996 - January 1, 1997
Natural Sciences Program at Tumba Gymnasiet, Tumba
January 1, 1997 - January 1, 2000
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - January 1, 2015
UX Product Development/UX Design at Berghs School of Communication, Stockholm
January 1, 2017 - January 1, 2017
Diploma in Media Design at Berghs School of Communication, Stockholm
January 1, 2005 - January 1, 2007
Media Program Orientation: Graphic Design and Photography at Tumba Gymnasiet, Tumba
January 1, 1997 - January 1, 2000
Natural Sciences Program at Säveskolan, Visby
January 1, 1996 - January 1, 1997
Marketing on Social Media at Minimocks Workshops, Stockholm
January 1, 2015 - January 30, 2026
UX Product Development/UX Design at Berghs School of Communication, Stockholm
January 1, 2017 - January 30, 2026

Qualifications

The Pervert Optimist Award
January 11, 2030 - October 2, 2025
Marketing on Social Media
January 1, 2015 - January 1, 2015
UX Product Development/UX Design
January 1, 2017 - January 1, 2017
Diploma in Media Design
January 1, 2005 - January 1, 2007
Driver's License B
January 11, 2030 - October 2, 2025
The Pervert Optimist Award
January 1, 2007 - December 31, 2007
Minion of the Year (Award upon completing first semester)
January 1, 2005 - December 31, 2005
Driver's License B
January 11, 2030 - October 31, 2025
The Pervert Optimist Award
January 1, 2007 - October 31, 2025
UX Product Development / UX Design
January 1, 2017 - October 31, 2025
Marketing on Social Media
January 1, 2015 - October 31, 2025
The Pervert Optimist
January 1, 2007 - October 31, 2025
Minion of the Year
January 1, 2005 - October 31, 2025
HT
January 1, 1996 - January 30, 2026
Driver's License B
January 11, 2030 - January 30, 2026

Industry Experience

Media & Entertainment, Energy & Utilities, Professional Services, Consumer Goods, Education, Retail, Software & Internet, Other