Lindsay Blankers

Led influencer campaigns for prominent brands, managing 10+ concurrent campaigns; served as the primary point of contact for brands and content creators; developed creative briefs and concepts; curated and secured creator talent across multiple social platforms; built and managed campaign timelines to meet launch deadlines; managed budgets and ensured contractual deliverables were met efficiently; compiled and presented data-driven campaign reports with performance metrics and ROI insights; led internal operations by hiring and managing internal teams, overseeing email newsletters, Zendesk customer support, and facilitating senior leadership meetings as the Senior Influencer Manager.

Planned, scheduled, and curated organic content in influencer marketing, and paid social campaigns for multiple clients across major social platforms using Sprout Social and Klear; monitored 2,000-2,500 monthly social interactions; served as the primary brand voice, community management, and customer service lead for client accounts; tracked and analyzed social performance metrics using Sprout, Excel, and Google Analytics; created data-driven reports and provided strategic insights and campaign updates during weekly client meetings; managed monthly campaign budgets by reviewing creator kits, ROI, and optimizing media spend; recruited and managed influencers; collaborated cross-functionally with creative teams and account leadership; supported high-level client meetings and developed consistent brand messaging across tourism, retail, health care, and events industries.