Available to hire
I’m a graphic designer with a diverse background spanning corporate marketing, editorial publishing, and freelance projects. Over the past 7 years, I’ve built strong foundations in brand systems, campaign development, and cross-functional collaboration.
I’m eager to apply these skills to the rapidly evolving Web3 space. Fluent in English and Mandarin, proficient in Adobe Creative Suite and Figma, and curious about AI and blockchain applications, I aim to contribute fresh perspectives while continuously learning, including at Binance.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Chinese
Fluent
Korean
Intermediate
Work Experience
Graphic Designer at Advance Auto Parts
November 26, 2021 - September 10, 2025Delivered 50+ multi-channel campaigns (print, digital, email, social, interactive) for the Professional (DIFM/PRO) division, ensuring consistency across sub-brands (Advance Auto Parts, Carquest, TechNet, WorldPac).
Collaborated daily with U.S. teams across time zones in a distributed setup, strengthening async communication and remote workflows.
Contributed to the Advance Brand Refresh, building scalable templates and global style guides adopted across teams, reducing design turnaround time and improving brand consistency.
Produced interactive and motion-enabled assets; explored AI-assisted tools (Midjourney, Firefly, ChatGPT) to accelerate creative ideation.
Provided design guidance and support to junior teammates, improving efficiency and creative standards across the team.
Graphic Design (Editorial Design of Sports) at Next Digital Limited 壹傳媒
March 1, 2019 - April 9, 2021Produced 1,000+ editorial layouts across print and digital under fast-paced newsroom deadlines, integrating photography, artwork, and copy with strong visual hierarchy.
Collaborated with editors and reporters to adapt layouts in real time for breaking news, ensuring clarity and immediacy.
Designed posters, feature spreads, and e-books supporting the Sports desk.
Assisted with onboarding and workflow training for new designers, improving team efficiency and consistency.
Graphic Designer at Advance Auto Parts
September 1, 2025 - October 8, 2025Contributed to 50+ seasonal campaigns across print, digital, social, and interactive formats, gaining experience in adapting visuals to multiple channels and audiences. Supported cross-border collaboration with U.S. teams, coordinating schedules and deliverables to ensure timely rollout of marketing materials. Developed design concepts (including holiday campaigns) selected for company-wide use, showcasing creativity balanced with brand consistency. Assisted in creating scalable design systems and templates for global brands including Advance Auto Parts, Carquest, TechNet, and WorldPac. Thrived in a distributed team environment with communication skills essential for remote collaboration.
Sports Editorial Designer at Next Digital Limited
April 1, 2021 - October 8, 2025Produced 1000+ editorial layouts for sports news and feature spreads under fast newsroom deadlines. Built strong skills in typography, photography integration, and clear visual hierarchy for high-volume publishing. Collaborated directly with editors and reporters to adjust designs in real time during breaking news cycles. Contributed to onboarding and training of new staff, strengthening teamwork and workflow adoption. Gained adaptability and problem-solving skills from working in a fast-paced environment.
Freelance Graphic Designer at Self-Employed / Freelance
December 1, 2020 - PresentDesigned creative materials across social media, OOH, and event campaigns for small businesses, achieving strong client satisfaction and repeat projects. Produced 10+ book layouts (workbooks, cookbooks) in print and digital formats, ensuring readability and brand alignment. Explored UI design concepts (e.g., Hotpot AI), practicing how design can enhance usability and visual clarity. Experimented with AI image-generation tools to support creative exploration and improve workflow efficiency.
Graphic Designer at Advance Auto Parts
September 1, 2025 - October 8, 2025Contributed to 50+ seasonal campaigns across print, digital, social, and interactive formats, gaining experience in adapting visuals to multiple channels and audiences. Supported cross-border collaboration with U.S. teams, coordinating schedules and deliverables to ensure timely rollout of marketing materials. Developed design concepts (including holiday campaigns) selected for company-wide use, showcasing creativity balanced with brand consistency. Assisted in creating scalable design systems and templates for global brands including Advance Auto Parts, Carquest, TechNet, and WorldPac. Learned to thrive in a distributed team environment, building communication skills essential for remote collaboration.
Sports Editorial Designer at Next Digital Limited
April 1, 2021 - October 8, 2025Produced 1000+ editorial layouts for sports news and feature spreads under fast newsroom deadlines. Built strong skills in typography, photography integration, and clear visual hierarchy for high-volume publishing. Collaborated directly with editors and reporters to adjust designs in real time during breaking news cycles. Contributed to onboarding and training of new staff, strengthening teamwork and workflow adoption. Gained adaptability and problem-solving skills from working in a fast-paced environment.
Freelance Graphic Designer at Remote
December 1, 2020 - PresentDesigned creative materials across social media, OOH, and event campaigns for small businesses, achieving strong client satisfaction and repeat projects. Produced 10+ book layouts (workbooks, cookbooks) in both print and digital formats, ensuring readability and brand alignment. Explored UI design concepts (e.g., Hotpot AI), practicing how design can enhance usability and visual clarity. Experimented with AI image generation tools to support creative exploration and improve workflow efficiency.
Education
Bachelor's degree, Department of Innovation and Design Engineering at National Kaohsiung First University of Science and Technology
September 1, 2014 - June 30, 2018Bachelor of Arts in Innovation and Design at National Kaohsiung First University of Science and Technology
January 11, 2030 - October 8, 2025BA at National Kaohsiung First University of Science and Technology
January 11, 2030 - October 8, 2025Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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