I’m Elizabeth Sinanan, a senior fashion and product designer based in Toronto with extensive experience leading design teams, developing outerwear, activewear, and lifestyle collections, and guiding product strategy from concept through production. My career includes remote and in-person roles across Canada and abroad, collaborating with suppliers in Europe and Asia to bring innovative, technically-sophisticated garments to market. I’m passionate about blending performance fabrics and modern aesthetics to create designs that are functional, durable, and visually compelling. I’m seeking a senior design position where I can mentor teams, shape brand direction, and contribute to product development, merchandising, and go-to-market strategies. I thrive in collaborative environments and enjoy translating market insights into compelling, commercially successful collections that align with brand values and lifestyle goals.

Elizabeth Sinanan

I’m Elizabeth Sinanan, a senior fashion and product designer based in Toronto with extensive experience leading design teams, developing outerwear, activewear, and lifestyle collections, and guiding product strategy from concept through production. My career includes remote and in-person roles across Canada and abroad, collaborating with suppliers in Europe and Asia to bring innovative, technically-sophisticated garments to market. I’m passionate about blending performance fabrics and modern aesthetics to create designs that are functional, durable, and visually compelling. I’m seeking a senior design position where I can mentor teams, shape brand direction, and contribute to product development, merchandising, and go-to-market strategies. I thrive in collaborative environments and enjoy translating market insights into compelling, commercially successful collections that align with brand values and lifestyle goals.

Available to hire

I’m Elizabeth Sinanan, a senior fashion and product designer based in Toronto with extensive experience leading design teams, developing outerwear, activewear, and lifestyle collections, and guiding product strategy from concept through production. My career includes remote and in-person roles across Canada and abroad, collaborating with suppliers in Europe and Asia to bring innovative, technically-sophisticated garments to market. I’m passionate about blending performance fabrics and modern aesthetics to create designs that are functional, durable, and visually compelling.
I’m seeking a senior design position where I can mentor teams, shape brand direction, and contribute to product development, merchandising, and go-to-market strategies. I thrive in collaborative environments and enjoy translating market insights into compelling, commercially successful collections that align with brand values and lifestyle goals.

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Language

English
Fluent

Work Experience

Lead Designer at Runners Athletics
January 1, 2022 - October 30, 2025
Lead the research, design, and development of technical performing products for running; conduct in-depth market and competitor analysis; drive product marketing strategy and online keyword optimization; developed accessories including bags, eyewear, headwear, and footwear; currently developing a clothing line for men and women.
Head Designer at Navas Lab
July 1, 2022 - July 1, 2022
Oversee design and development for a brand that locally makes clothes for tall guys; lead entrepreneurship initiatives, brand and production strategies, and company expansion from the ground up.
Senior Women’s Designer at RYU
June 1, 2021 - June 1, 2021
Oversee design and development of women’s active performance wear; manage a team of 4 designers; travel overseas to review development with suppliers; contribute to vision, presentation, merchandising, fabric sourcing, and trend direction; promote an active lifestyle aligned with brand values.
Senior Designer at LOLЁ
April 1, 2018 - April 1, 2018
Oversee design and development across Outerwear, Lifestyle, Swimwear, Activewear, and Menswear; manage a small design team; contribute to merchandising, sales meeting preparations, and trend research; travel for research to Europe and New York; implement fabric, color, and trim concepts.
Head Designer at RUDSAK
January 31, 2015 - January 31, 2015
Lead a team of designers; guide concept, color, and fabric directions for multiple lines; provide creative direction to design teams, buyers, stylists, marketing, and merchandising; analyze sales to guide future collections; travel to source trends and vendors and review market feedback.
Senior Menswear Fashion Designer at BUFFALO JEANS
August 1, 2013 - August 1, 2013
Manage a team of designers; concept realization and merchandising-driven collection organization; develop woven and knit styles including sweaters; present collections to buyers; coordinate overseas production and trend research.
Freelance Designer & Merchandise Developer at PINK TARTAN
November 1, 2010 - November 1, 2010
Research trends, develop designs, create graphic elements, and organize merchandising presentations for buyers.
Assistant to Design Development at ZAC POSEN
May 1, 2009 - May 1, 2009
Contributed to design development, fabric experimentation, and presentation preparation; supported samples and final garments for New York Fashion Week Fall 2009.
Assistant to Design Development at MICHAEL KORS
October 1, 2008 - October 1, 2008
Assisted Women’s and Men’s Collection Design teams; draped, prepared presentation boards, archived fabrics, and supported New York Fashion Week for Fall 2008.
Assistant to Design Development at AIMÉE MC WILLIAMS & ROKSANDA ILLINCIC
September 1, 2007 - September 1, 2007
Supported expansion efforts, assisted in L’Oreal Show, photo shoots, pattern drafting, and preparations for London Fashion Week Spring 2008.
Senior Designer at LOLE
January 1, 2015 - January 1, 2015
Oversee design and development across Outerwear, Lifestyle, Swimwear, Activewear and Menswear; manage a team of two designers; contribute to sales presentations, merchandising, and seasonal fabric/color/trim concepts; travel for research and show participation (e.g., ISPO).
Head Designer at RUDSAK
August 1, 2013 - August 1, 2013
Lead a design team of six; set concept, color and fabric directions for three lines (Rudsak, Rud, Atelier Noir) to cover deliveries, shows, and marketing; provide creative direction to buyers, stylists and merchandising; assess sales to identify future direction; travel to trend shows and vendor meetings.
Assistant to Design Development at AIMEE MC WILLIAMS & ROKSANDA ILLINCIC
September 1, 2007 - September 1, 2007
Support expansion efforts, L’Oréal Show, photo shoots, pattern drafting and London Fashion Week preparations for Spring 2008.

Education

Certificate in 3D Apparel Design & Integration at THE CUT FASHION DESIGN ACADEMY
May 1, 2023 - August 1, 2023
Project Management Certificate at Ryerson University
September 1, 2009 - January 1, 2010
AAS of International Fashion Design at Fashion Institute of Technology (FIT)
September 1, 2006 - May 1, 2008
One year exchange program in Fashion Design at Polimoda Fashion School, Florence
September 1, 2006 - May 1, 2008
BA Environmental Design Architecture at Dalhousie University
September 1, 2004 - May 1, 2006
BA General Arts at Dalhousie University
September 1, 2001 - May 1, 2003
Fashion-related coursework at Nova Scotia College of Art & Design (NSCAD)
September 1, 2004 - May 1, 2006
Certificate in 3D Apparel Design & Integration at THE CUT FASHION DESIGN ACADEMY
May 1, 2023 - August 1, 2023
Project Management Certificate at Ryerson University
September 1, 2009 - January 1, 2010
AAS of International Fashion Design at Fashion Institute of Technology
September 1, 2006 - January 1, 2008
Exchange program - Fashion Design studies at Polimoda Fashion School, Florence
May 1, 2006 - August 1, 2006
Fashion courses at Ryerson University
May 1, 2006 - August 1, 2006
BA of Environmental Design Architecture at Nova Scotia College of Art & Design (NSCAD)
September 1, 2004 - May 1, 2006
BA of General Arts at Dalhousie University
September 1, 2001 - May 1, 2003

Qualifications

Certificate in 3D Apparel Design & Integration
May 1, 2023 - August 1, 2023
Project Management Certificate
September 1, 2009 - January 1, 2010
Project Management Certificate
September 1, 2009 - January 1, 2010
Team Leadership and Design Management
January 11, 2030 - October 30, 2025

Industry Experience

Media & Entertainment, Retail, Manufacturing, Professional Services, Wholesale & Distribution
    paper Menswear Portfolio
    A collection of menswear designs that include loungewear, gymwear and lifestyle.
    paper Womenswear Portfolio
    A collection of womenswear designs that include lifestyle, loungewear, activewear and outerwear.
    uniE621 Accessories Portfolio
    A collection of accessories designs that include minimalist shoes, sunglasses, headwear and bags.