Lizzy Githua

Available to hire

I’m Elizabeth Githua, a communications and media professional with over five years of experience in digital content creation, social media strategy, and broadcast media production.

About

I’m Elizabeth Githua, a communications and media professional with over five years of experience in digital content creation, social media strategy, and broadcast media production.

I’m AI-fluent, certified through Anthropic, with practical knowledge of how AI tools are reshaping professional communications. I bring a strong pattern-recognition capability and a multicultural perspective across African and European media environments.

  • 6 years' experience
  • Joined April 2026

Languages

  • EnglishFluent
  • GermanBeginner
  • SwahiliFluent

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education

Work experience· 4 roles

Working Student – IT & Business Consulting · CGIJan 2023 – Dec 2024 · 2 yrs

Supported internal communications and knowledge-management workflows within an international consulting environment. Facilitated structured information flow between cross-functional project teams and senior stakeholders. Coordinated project documentation and reporting, ensuring timely and consistent delivery of updates. Applied emerging knowledge of AI-driven process tools to explore how automation and intelligent agents can enhance communication workflows.

Media & Communications Intern · Pioneer Foods LimitedJan 2020 – Dec 2020 · 1 yr

Supported the communications department with content drafting, social media monitoring, and internal reporting.

Content Creator & Social Media Strategist · Kijizi Limited / Well Told Story / Mkubwa MediaJan 2017 – Dec 2020 · 4 yrs

Conceptualised and produced audience-targeted content across social media platforms, driving measurable growth in reach and engagement. Developed and executed social media strategies aligned with client brand identities and campaign objectives. Managed end-to-end content calendars, copy, visuals, and performance reporting for multiple client accounts simultaneously. Applied strong pattern recognition to identify audience behaviour trends early, allowing campaigns to adapt ahead of performance drops.

Broadcast Presenter & Media Production Assistant · Kenya Broadcasting Corporation / Double Black MediaJan 2016 – Dec 2019 · 4 yrs

Education

Master of Arts – PR & Digital Marketing · Media University of Applied Sciences, Germany2030 – 2026
Bachelor of Arts – Mass Communication · Daystar University, Nairobi, Kenya2015 – 2020
Bachelor of Arts – Mass Communication · Daystar University, Nairobi, Kenya2015 – 2020
Master of Arts – PR & Digital Marketing · Media University of Applied Sciences, Germany2030 – 2026

Certifications and awards· 5

AI Fluency Programme – Framework & Foundations2025 – 2026
AI Fluency Programme – AI Fluency for Students2025 – 2026
AI Fluency Programme – AI Fluency for Educators2025 – 2026
AI Fluency Programme – Teaching the AI Fluency Framework2025 – 2026

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