I'm LeeAnna Calderon, a marketing professional focused on digital and ecommerce strategies with hands-on experience in brand development, paid and organic social campaigns, and content strategy. I’m currently pursuing a B.A. in Mass Communication and Media Studies at Arizona State University, where I’m honing my ability to turn data into actionable marketing plans and on-brand creative. I thrive in collaborative environments, lead teams, and enjoy building cohesive campaigns across paid and organic channels. My background in retail and hospitality has sharpened my communication, problem-solving, and customer-centric mindset, which I bring to every project I tackle.

LeeAnna Calderon

I'm LeeAnna Calderon, a marketing professional focused on digital and ecommerce strategies with hands-on experience in brand development, paid and organic social campaigns, and content strategy. I’m currently pursuing a B.A. in Mass Communication and Media Studies at Arizona State University, where I’m honing my ability to turn data into actionable marketing plans and on-brand creative. I thrive in collaborative environments, lead teams, and enjoy building cohesive campaigns across paid and organic channels. My background in retail and hospitality has sharpened my communication, problem-solving, and customer-centric mindset, which I bring to every project I tackle.

Available to hire

I’m LeeAnna Calderon, a marketing professional focused on digital and ecommerce strategies with hands-on experience in brand development, paid and organic social campaigns, and content strategy. I’m currently pursuing a B.A. in Mass Communication and Media Studies at Arizona State University, where I’m honing my ability to turn data into actionable marketing plans and on-brand creative.

I thrive in collaborative environments, lead teams, and enjoy building cohesive campaigns across paid and organic channels. My background in retail and hospitality has sharpened my communication, problem-solving, and customer-centric mindset, which I bring to every project I tackle.

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Experience Level

Intermediate
Intermediate

Language

English
Fluent

Work Experience

Barista Trainer at Starbucks
June 1, 2023 - Present
Collaborated with team to meet store targets and high-volume customer satisfaction; trained staff on District Standards to support overall success and workplace performance.
Trainer at Chipotle
June 1, 2020 - June 1, 2021
Led team initiatives to achieve store targets and high customer satisfaction; demonstrated strong teamwork and problem-solving skills.
Sales Associate at Bath and Body Works
June 1, 2021 - December 31, 2025
Managed inventory, back room organization, and floor changes; contributed to store targets and customer satisfaction; collaborated with team.
Digital Marketing Trainee at The Global Career Accelerator
August 1, 2025 - November 30, 2025
Designed and built an ecommerce Shopify site; conducted keyword research; created on-brand content; planned influencer campaigns; produced paid and organic social content; analyzed campaign performance.

Education

B.A. in Mass Communication and Media Studies at Arizona State University
January 11, 2030 - May 1, 2026

Qualifications

Google Ads Certification
January 11, 2030 - March 17, 2026
Social Media and Search Certification
January 11, 2030 - March 17, 2026
AI Professional Skills Certification
January 11, 2030 - March 17, 2026
E-commerce Marketing Certification
January 11, 2030 - March 17, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Software & Internet