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Jovan Spahic

Available to hire

I'm Jovan Spahic, a strategic brand developer and ESG-focused advisor with a track record of delivering measurable equity for global clients across FMCG, banking, public sector, and entertainment.

About

I’m Jovan Spahic, a strategic brand developer and ESG-focused advisor with a track record of delivering measurable equity for global clients across FMCG, banking, public sector, and entertainment. I blend corporate and agency experience to turn complex problems into pragmatic, scalable solutions that drive growth and brand equity.

I currently help organizations translate ESG ambitions into actionable strategies and brand experiences, delivering pragmatic, fast, and scalable results for global brands and public sector initiatives.

  • 20 years' experience
  • Joined December 2025

Languages

  • EnglishFluent
  • SerbianFluent
  • Spanish; CastilianAdvanced

Industry experience

  • Consumer Goods
  • Financial Services
  • Government
  • Media & Entertainment
  • Professional Services

More experts in Belgrade, Serbia

Work experience· 10 roles

Independent Strategy Consultant · PR HunterSep 2022 – Present · 4 yrs 3 mos

Providing freelance brand consultancy services to partner agencies and clients, with a current focus on ESG strategies.

Category and Brand Development Lead · Atlantic GrupaAug 2019 – Aug 2022 · 3 yrs 1 mo

Led central brand development team for the soft drinks portfolio (Cedevita and Cockta), overseeing business, communication and demand planning.

Director of Strategy · NO Ordinary Agency (NOA)Aug 2017 – May 2019 · 1 yr 10 mos

Directed strategy for the agency, managing internal and external planning across the Adriatic region.

Head of Strategy for the Region · McCann BeogradSep 2015 – Aug 2017 · 2 yrs
Head of Strategy for Global Markets · NOA WerbeagenturNov 2013 – Nov 2015 · 2 yrs 1 mo
VP, Global Strategy Director on Nestlé · McCann WorldgroupMay 2012 – Oct 2013 · 1 yr 6 mos
Strategic Planning Director · McCann BeogradFeb 2010 – Apr 2012 · 2 yrs 3 mos
Strategic Planner · McCann BeogradMay 2008 – Feb 2010 · 1 yr 10 mos

Education

Master of International Relations · University of Westminster2006 – 2007
Postgraduate studies, Diplomacy · Diplomatic Academy Gavro Vukovic, University of Montenegro2004 – 2005
Bachelor of Science in International Business · College of Charleston1999 – 2003
Bachelor of Arts in Spanish Language/Literature · College of Charleston1999 – 2003

Certifications and awards

Chevening Scholar, British Government2030 – 2025

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