Senior creative designer specializing in UX/UI, branding, digital design, and AI-assisted workflows. Led adoption of AI-driven design processes, established best practices, and mentored teams in prompt engineering and AI tools. Directed visual identities for 40+ brands and delivered UI, marketing campaigns, video storyboards, and photorealistic AI-generated assets. Managed production across multiple client accounts while ensuring consistency across product, marketing, and sales touchpoints.

Loraan Alastoria

Senior creative designer specializing in UX/UI, branding, digital design, and AI-assisted workflows. Led adoption of AI-driven design processes, established best practices, and mentored teams in prompt engineering and AI tools. Directed visual identities for 40+ brands and delivered UI, marketing campaigns, video storyboards, and photorealistic AI-generated assets. Managed production across multiple client accounts while ensuring consistency across product, marketing, and sales touchpoints.

Available to hire

Senior creative designer specializing in UX/UI, branding, digital design, and AI-assisted workflows. Led adoption of AI-driven design processes, established best practices, and mentored teams in prompt engineering and AI tools.

Directed visual identities for 40+ brands and delivered UI, marketing campaigns, video storyboards, and photorealistic AI-generated assets. Managed production across multiple client accounts while ensuring consistency across product, marketing, and sales touchpoints.

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Language

French
Fluent
English
Fluent
Italian
Fluent

Work Experience

Graphic and AI design specialist at Self-employed (Independent)
January 1, 2024 - January 1, 2026
Independent designer specializing in brand strategy, web/UI design, and digital design for SaaS startups, nonprofits, and B2B/B2C organizations. Partners with founders and marketing teams to translate business goals into scalable brand systems, websites, and digital experiences that drive sales. Clients include Valnet Inc., Valital Technologies, VOBOC Foundation, Manulift, and McGill University. Produced accessible and engagement-optimized newsletter and web UI, B2B marketing decks and sales collateral, and brand-support visuals across external TV provider platforms.
Graphic and AI Design Specialist
January 1, 2024 - December 31, 2026
Led the adoption of AI-driven design workflows. Established best practices and mentored designers in prompt engineering and AI-assisted tools to improve creative output and production efficiency. Directed visual identity and creative execution across apps, TV, and digital platforms, ensuring consistency at scale and evolving the visual system for 40+ brands.
Senior Creative Designer
January 1, 2020 - December 31, 2024
Delivered end-to-end creative production across product, marketing, and sales. Produced UI, campaigns, video storyboards, and photorealistic AI-generated assets. Managed production for multiple client accounts while maintaining brand consistency. Supported visual strategy across digital channels for 40+ brands and managed brand assets across external TV provider platforms.
Independent designer
January 1, 2020 - Present
Independent designer specializing in brand strategy, web/UI design, and digital design for SaaS startups, nonprofits, and B2B/B2C organizations. Partnered with founders and marketing teams to translate business goals into scalable brand systems, websites, and digital experiences that drive sales. Clients include Valnet Inc., Valital Technologies, VOBOC Foundation, Manulift, McGill University.
Digital designer
January 1, 2020 - January 1, 2024
Designed and launched multi-page websites while mentoring design interns and leading creative brainstorms. Managed production across multi-account client work and supported accessibility-optimized newsletter and web UI designs, contributing B2B marketing collateral and social assets aligned with sales goals.
Principal graphic designer at The Concordian (as implied by internal roles)
January 1, 2019 - January 1, 2020
Directed brand development, visual strategy, and social media campaigns aligned with editorial and marketing goals, while overseeing production consistency and creative output.
Principal Graphic Designer
January 1, 2019 - December 31, 2020
Directed brand development, visual strategy, and social media campaigns aligned with client marketing goals. Designed and launched multi-page websites while mentoring design interns and leading creative brainstorming sessions, ensuring accessibility and engagement-focused UI.
Production manager at The Concordian (as implied by journal production)
January 1, 2017 - January 1, 2019
Led the newspaper’s production team and oversaw layout, quality control, and brand consistency across each issue. Collaborated with the Editor-in-Chief to manage page design and editorial graphics to support journalistic storytelling.
Senior creative designer at Stingray Group / CW Communications / The Concordian / McGill University (as listed)
January 1, 2015 - January 1, 2024
Directed creative execution across product, marketing, and sales. Led visual identity evolution at scale for 40+ brands across apps, TV, and digital platforms. Delivered UI, campaigns, video storyboards, and photorealistic AI-generated assets. Managed multi-client production with consistent brand execution, created multi-page websites while mentoring interns, and coordinated production for The Concordian (layout, QC, brand consistency) including print redesign with external printers.
Senior creative designer
January 1, 2015 - January 1, 2025
Directed the newspaper production team, overseeing layout, quality control, and brand consistency across each issue. Collaborated with the Editor-in-Chief on page design and editorial graphics. Produced print and digital campaign materials and developed conceptual layouts for ads and event collateral, including email campaigns for audience engagement.

Education

Certificate in UX/UI Design at Concordia University
January 1, 2024 - January 1, 2024
Bachelor of Fine Arts (BFA), Specialization in Computation Arts at Université Concordia
January 1, 2017 - December 31, 2020
OST: Micropublishing & Hypermedia (DEC) at Vanier College
January 1, 2016 - December 31, 2016
Certificate in UX/UI Design at Concordia University, Montréal
January 1, 2024 - January 1, 2024
BFA (Bachelor of Fine Arts), Specialization in Computation Arts at Université Concordia, Montréal
January 1, 2020 - January 1, 2020
OST: Micropublishing & Hypermedia (DEC) at Vanier College, Montréal
January 1, 2016 - January 1, 2016

Qualifications

Concordia University Certificate in UX/UI Design
January 1, 2024 - August 25, 2026
Hackathon winner (internal expense report app using AI vision)
January 1, 2026 - August 25, 2026
Selected to present AI advancements in design (Stingray town hall)
January 1, 2025 - August 25, 2026
Graphic and AI design specialist (program/track)
January 1, 2019 - January 1, 2020

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Software & Internet, Professional Services, Computers & Electronics