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Brazilian entrepreneur and content creator based in Australia. Founder of a fashion brand with over 190K followers and millions of views across social media also my own profile with 24k followera and growing my second one with 6k followers. I specialize in creating high-converting, visually compelling content that blends storytelling, branding, and trends. With a strong eye for aesthetics and consumer behavior, I produce UGC that feels organic, engaging, and results-driven — from fashion and lifestyle to product-focused content. My background in building and scaling my own brand gives me a unique advantage in understanding what actually sells, not just what looks good.…Brazilian entrepreneur and content creator based in Australia. Founder of a fashion brand with over 190K followers and millions of views across social media also my own profile with 24k followera and growing my second one with 6k followers. I specialize in creating high-converting, visually compelling content that blends storytelling, branding, and trends. With a strong eye for aesthetics and consumer behavior, I produce UGC that feels organic, engaging, and results-driven — from fashion and lifestyle to product-focused content. My background in building and scaling my own brand gives me a unique advantage in understanding what actually sells, not just what looks good.

Lorena Leoni

Brand Strategist, Marketing Strategist, Influencer Marketing Manager, +3

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Brazilian entrepreneur and content creator based in Australia. Founder of a fashion brand with over 190K followers and millions of views across social media also my own profile with 24k followera and growing my second one with 6k followers. I specialize in creating high-converting, visually compelling content that blends storytelling, branding, and trends. With a strong eye for aesthetics and consumer behavior, I produce UGC that feels organic, engaging, and results-driven — from fashion and lifestyle to product-focused content. My background in building and scaling my own brand gives me a unique advantage in understanding what actually sells, not just what looks good.…Brazilian entrepreneur and content creator based in Australia. Founder of a fashion brand with over 190K followers and millions of views across social media also my own profile with 24k followera and growing my second one with 6k followers. I specialize in creating high-converting, visually compelling content that blends storytelling, branding, and trends. With a strong eye for aesthetics and consumer behavior, I produce UGC that feels organic, engaging, and results-driven — from fashion and lifestyle to product-focused content. My background in building and scaling my own brand gives me a unique advantage in understanding what actually sells, not just what looks good.

Available to hire

Brazilian entrepreneur and content creator based in Australia. Founder of a fashion brand with over 190K followers and millions of views across social media also my own profile with 24k followera and growing my second one with 6k followers. I specialize in creating high-converting, visually compelling content that blends storytelling, branding, and trends.

With a strong eye for aesthetics and consumer behavior, I produce UGC that feels organic, engaging, and results-driven — from fashion and lifestyle to product-focused content. My background in building and scaling my own brand gives me a unique advantage in understanding what actually sells, not just what looks good.

Skills

Brand Identity

Shopify

Experience Level

Brand Identity

Expert

Shopify

Intermediate

Language

English

Fluent

Work Experience

Founder & Brand Manager at Zuna Fashion Brand

April 1, 2022 - Present

Entrepreneurial leadership building and managing a fashion brand across Brazil and Australia; developed marketing strategies across Instagram, TikTok, and Pinterest; created content driving engagement and sales; managed influencer collaborations and partnerships; oversaw e-commerce operations and campaigns; built a loyal customer community.

Founder / Brand Manager at Zuna Fashion Brand

April 1, 2022 - Present

Built and managed a fashion brand across Brazil and Australia. Developed marketing strategies on Social Media. Created content driving engagement and sales. Managed collaborations and partnerships. Oversaw e-commerce operations and campaigns. Built a loyal customer community.

Customer Service / Team Member at Grill'd

June 1, 2025 - October 1, 2025

Delivered high-quality customer service in a fast-paced environment. Handled POS transactions and cash payments. Assisted with food preparation and maintaining hygiene standards. Worked efficiently under pressure during peak hours. Collaborated with team members to ensure smooth operations.

Customer Service / Sales Assistant at Woolworths

October 1, 2024 - December 1, 2024

Assisted customers with product enquiries and store support. Refilled shelves and maintained visual merchandising standards. Operated registers and processed transactions accurately. Maintained store cleanliness and stock organisation. Worked in a busy retail environment with strong attention to detail.