Hi, I’m Lorgia Alfaro. I’m a graphic designer and visual storyteller with a decade of experience transforming the digital presence of global brands through modern visual storytelling and high-impact video editing. I integrate Generative AI tools to optimize creative workflows and have led Digital Customer Service operations by developing scalable SOPs that deliver measurable results. I thrive on delivering cohesive brand experiences across multi-channel assets, driving engagement through high-retention content, and mentoring teams to work efficiently in remote settings. My approach blends creative craft with strategic execution to consistently elevate brand aesthetics and performance.…

Lorgia Alfaro

Hi, I’m Lorgia Alfaro. I’m a graphic designer and visual storyteller with a decade of experience transforming the digital presence of global brands through modern visual storytelling and high-impact video editing. I integrate Generative AI tools to optimize creative workflows and have led Digital Customer Service operations by developing scalable SOPs that deliver measurable results. I thrive on delivering cohesive brand experiences across multi-channel assets, driving engagement through high-retention content, and mentoring teams to work efficiently in remote settings. My approach blends creative craft with strategic execution to consistently elevate brand aesthetics and performance.…

Available to hire

Hi, I’m Lorgia Alfaro. I’m a graphic designer and visual storyteller with a decade of experience transforming the digital presence of global brands through modern visual storytelling and high-impact video editing. I integrate Generative AI tools to optimize creative workflows and have led Digital Customer Service operations by developing scalable SOPs that deliver measurable results.

I thrive on delivering cohesive brand experiences across multi-channel assets, driving engagement through high-retention content, and mentoring teams to work efficiently in remote settings. My approach blends creative craft with strategic execution to consistently elevate brand aesthetics and performance.

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Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Graphic Designer at Alonso & Alonso Attorneys at Law, PLLC
October 1, 2022 - March 31, 2026
Generated AI-driven visuals using Midjourney and prompts, elevated brand aesthetics; developed high-conversion ads, reels, and carousels for lead generation while maintaining compliance with Bar Association standards; performed video post-production with color correction and dynamic subtitling; ensured brand consistency across multi-channel assets and high-end photo retouching.
Digital Customer Service Team Lead at Alonso & Alonso Attorneys at Law, PLLC
July 1, 2023 - January 31, 2024
Built the department from the ground up, establishing shifts to guarantee 24/7 coverage and immediate response times; created and implemented SOPs for complaint resolution and lead capture to enable scalable communication; mentored the team in HubSpot and Manychat for efficient prospect assignment and online reputation auditing; coordinated moderation and lead capture during live events to increase real-time audience conversions.
Digital Customer Service / Social Media Specialist at Alonso & Alonso Attorneys at Law, PLLC
October 1, 2022 - June 30, 2023
Qualified high-volume leads in real-time across multiple digital platforms; supported content creation by developing professional subtitles for Ads and Reels, improving user retention.
Freelancer at Higher Education Sector
March 1, 2022 - May 31, 2022
Conversion & Enrollment: Optimized social media lead management, bridging the gap with admissions to drive enrollment growth; Market Intelligence: Collaborated on market research to refine institutional positioning and advertising campaign design.
Freelance Graphic Designer at Self-Employed / Freelance
January 1, 2016 - July 31, 2022
Brand Identity: Developed visual systems and logos for startups, ensuring cohesive and scalable brand identities from inception; Content Strategy: Produced digital assets and editorial catalogs (print/digital) focused on increasing visibility and sales; Commercial Photography: Executed product shoots and covered corporate events for high-quality marketing materials.
Graphic Designer & Community Manager at CANITEL
January 1, 2016 - December 31, 2018
Institutional Refresh: Updated the visual identity and graphic guidelines of the institution, modernizing its presence within the tech sector; Community Management: Managed official channels, producing technical content and photography for specialized events.
Designer & Production Assistant at EmbroidMe
January 1, 2014 - January 1, 2016
Quality control and technical optimization of designs for industrial textile printing.
Editorial Design Intern at Zamora Terán Foundation
January 1, 2014 - January 1, 2016
Professional internship focused on editorial design and visual identity for educational projects.
Graphic Designer at Alonso & Alonso Attorneys at Law, PLLC
January 1, 2024 - March 31, 2026
Implemented generative AI workflows using Midjourney and prompt engineering to create high-quality visual assets while elevating brand aesthetics. Produced high-conversion content including ads, Reels, and carousels aligned with legal advertising standards. Led video post-production with advanced color correction and dynamic subtitling to maximize engagement, and managed brand consistency across multi-channel assets and high-end retouching tailored to each platform.
Freelancer (Higher Education Sector) at Managua, Nicaragua
March 1, 2022 - May 31, 2022
Converted social media leads into enrollments by optimizing lead management and collaborating with admissions. Contributed to market research to refine institutional positioning and advertising campaign design.
Freelance Graphic Designer at Managua, Nicaragua
January 1, 2016 - July 1, 2022
Developed visual identities and logos for startups, ensuring cohesive branding from concept to scalable systems. Produced digital assets and editorial catalogs, and delivered commercial photography for marketing materials.

Education

Bachelor’s Degree in Graphic Design at Universidad Politécnica de Nicaragua
January 1, 2012 - January 1, 2016
Postgraduate Diploma in Digital Marketing at UNICIT
January 1, 2017 - January 1, 2017
Content Marketing for Social Media at Crehana
January 1, 2021 - January 1, 2021
Professional Communicative English at Academia Europea
January 1, 2015 - January 1, 2016
Figma UI/UX Design Essentials at Udemy
January 11, 2030 - April 4, 2026
Bachelor’s Degree in Graphic Design at Universidad Politécnica de Nicaragua
January 1, 2012 - January 1, 2016
Postgraduate Diploma in Digital Marketing at UNICIT
January 1, 2017 - January 1, 2017
Figma UI/UX Design Essentials at Udemy
January 11, 2030 - April 5, 2026
Content Marketing for Social Media at Crehana
January 1, 2021 - January 1, 2021
Professional Communicative English at Academia Europea
January 1, 2015 - January 1, 2016

Qualifications

Postgraduate Diploma in Digital Marketing
January 1, 2017 - January 1, 2017
Figma UI/UX Design Essentials
January 11, 2030 - April 5, 2026
Content Marketing for Social Media
January 1, 2021 - January 1, 2021
Professional Communicative English
January 1, 2015 - January 1, 2016

Industry Experience

Education, Professional Services, Media & Entertainment