I'm Lori Smith, a results-driven freelance content consultant specialising in social media strategy, organic video creation, and influencer partnerships. I’ve collaborated with clients across the UK on campaigns spanning social media marketing, content planning, and growth strategies, including leading the launch and scaling of high-profile channels. I love turning data into action: building effective social media strategies, shaping content calendars, and optimising performance through clear objectives and storytelling. I deliver successful content strategies that respects brand guidelines while driving audience engagement and tangible results.

Lori Smith

I'm Lori Smith, a results-driven freelance content consultant specialising in social media strategy, organic video creation, and influencer partnerships. I’ve collaborated with clients across the UK on campaigns spanning social media marketing, content planning, and growth strategies, including leading the launch and scaling of high-profile channels. I love turning data into action: building effective social media strategies, shaping content calendars, and optimising performance through clear objectives and storytelling. I deliver successful content strategies that respects brand guidelines while driving audience engagement and tangible results.

Available to hire

I’m Lori Smith, a results-driven freelance content consultant specialising in social media strategy, organic video creation, and influencer partnerships. I’ve collaborated with clients across the UK on campaigns spanning social media marketing, content planning, and growth strategies, including leading the launch and scaling of high-profile channels.

I love turning data into action: building effective social media strategies, shaping content calendars, and optimising performance through clear objectives and storytelling. I deliver successful content strategies that respects brand guidelines while driving audience engagement and tangible results.

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Language

English
Fluent

Work Experience

Freelance Content Consultant at View Finder Studio
September 1, 2024 - Present
Ingested camera and audio footage, transcoded files for high-profile clients, digitized archival tapes, exported edits using Avid, and delivered to clients. Managed offline/online edits, captioning (timed for visuals), and prep for client sign-off; ensured on-time delivery and adherence to schedules. Prepared edit suites with client-specified software and hardware, and troubleshot issues as needed.
Edit Assistant & Runner at Doghouse Post Production
October 1, 2017 - May 31, 2018
Provided offline/online editing support, organized footage, chroma keying, motion graphics, text animation, and sourcing appropriate music for low-budget productions. Conducted research on editing techniques and liaised with clients to implement feedback; ensured smooth operation and minimized issues across projects.
Account Manager (Senior Campaign Producer) at Doghouse Post Production
July 1, 2018 - February 28, 2019
Led campaign planning and client communications, overseeing post-production workflows, scheduling, and delivery.
Content Executive and Post-Production Lead at Arts Work Media
October 1, 2017 - May 31, 2018
Directed content creation and post-production for key campaigns, coordinating with agencies and creative teams to meet client objectives.
Recruitment Consultant at Venn Group Recruitment
March 1, 2019 - July 31, 2020
Career break; supported recruitment across roles while maintaining client relationships and project workflow.
Content Consultant at Digital Voices Ltd
August 1, 2020 - August 1, 2024
Content strategy and production work for digital campaigns in London.

Education

BA (Hons) Degree in Creative Media Practice at Bath Spa University
August 1, 2020 - September 1, 2024
Qualification in Digital Photography at Open Network College
January 11, 2030 - May 12, 2026
GCSEs at St Cenedydd School
January 11, 2030 - May 12, 2026

Qualifications

GCSEs
January 11, 2030 - May 12, 2026
Qualification in Digital Photography
January 11, 2030 - May 12, 2026
BA (Hons) Degree in Creative Media Practice
August 1, 2020 - September 1, 2024

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other