Lorretta
I am a digital marketer passionate about helping brands grow through strategic storytelling, creative content, and meaningful digital engagement.
About
I am a digital marketer passionate about helping brands grow through strategic storytelling, creative content, and meaningful digital engagement. I have experience developing and managing digital campaigns, creating content strategies, building brand presence across social media platforms, and producing content that connects businesses with their audiences.
Throughout my work, I have supported brands and creative projects by combining marketing strategy with content creation from planning campaigns and managing social media platforms to creating engaging visuals, videos, and brand narratives that drive awareness and connection.
What makes me stand out is my ability to understand that digital marketing is not just about posting content; it is about understanding people, building communities, and creating strategies that help brands achieve their goals. I bring a combination of creativity, business understanding, and a data-driven mindset to every project, ensuring that content is not only visually appealing but also purposeful and results-focused.
- 3 years' experience
- Joined June 2026
Skills· 11
Languages
- EnglishFluent
- Chichewa; Chewa; NyanjaAdvanced
- ShonaAdvanced
- North NdebeleAdvanced
Industry experience
- Media & Entertainment
- Professional Services
- Retail
- Travel & Hospitality
- Software & Internet
- Education
- Government
- Other
Work experience· 6 roles
Collaborated with a cross-functional team to execute integrated digital marketing strategies and campaigns; delivered real-time digital coverage of Glow Awards; built and grew a Facebook community; engaged with high-value brands (e.g., Ceres, Brutal Fruit, Gatbro, Vaseline) to support event success and strengthen brand partnerships; achieved multi-platform engagement and positioned digital marketing solutions for growth.
Collaborated with a cross-functional team to execute digital marketing strategies and campaigns, delivering real-time digital coverage of the Glow Awards and creating an interactive online audience experience. Grew Facebook communities through structured content planning and engagement strategies, and achieved consistent engagement across LinkedIn, Facebook, and Instagram. Engaged and collaborated with high-value brands to support event success and strengthen brand partnerships. Contributed to digital campaigns that increased participation in youth-focused programs and networking events.
Collaborated within a cross-functional team to execute integrated digital marketing strategies and campaigns; delivered real-time digital coverage of the Glow Awards; grew Facebook community through structured content planning and engagement strategies; achieved consistent engagement across LinkedIn, Facebook, and Instagram; engaged high-value brand partners to support events and grow brand partnerships; contributed to youth-focused programs and network events.
Education· 7
Certifications and awards· 12
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