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Hi, I’m Louise Wolke, a results-driven SEO and content strategy professional with 8+ years of experience across international markets. I turn data and search insights into growth opportunities, improve performance, and develop content that connects with diverse audiences. I excel at collaborating with cross-functional teams, tightening workflows, and delivering high-quality content at scale. I’ve led global SEO initiatives, built AI-assisted workflows, and created scalable content programs that align with strategic SEO goals while focusing on ROI.…Hi, I’m Louise Wolke, a results-driven SEO and content strategy professional with 8+ years of experience across international markets. I turn data and search insights into growth opportunities, improve performance, and develop content that connects with diverse audiences. I excel at collaborating with cross-functional teams, tightening workflows, and delivering high-quality content at scale. I’ve led global SEO initiatives, built AI-assisted workflows, and created scalable content programs that align with strategic SEO goals while focusing on ROI.

Louise Wolke

SEO Expert, Content Producer, Project Manager, +2

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Hi, I’m Louise Wolke, a results-driven SEO and content strategy professional with 8+ years of experience across international markets. I turn data and search insights into growth opportunities, improve performance, and develop content that connects with diverse audiences. I excel at collaborating with cross-functional teams, tightening workflows, and delivering high-quality content at scale. I’ve led global SEO initiatives, built AI-assisted workflows, and created scalable content programs that align with strategic SEO goals while focusing on ROI.…Hi, I’m Louise Wolke, a results-driven SEO and content strategy professional with 8+ years of experience across international markets. I turn data and search insights into growth opportunities, improve performance, and develop content that connects with diverse audiences. I excel at collaborating with cross-functional teams, tightening workflows, and delivering high-quality content at scale. I’ve led global SEO initiatives, built AI-assisted workflows, and created scalable content programs that align with strategic SEO goals while focusing on ROI.

Available to hire

Hi, I’m Louise Wolke, a results-driven SEO and content strategy professional with 8+ years of experience across international markets. I turn data and search insights into growth opportunities, improve performance, and develop content that connects with diverse audiences.

I excel at collaborating with cross-functional teams, tightening workflows, and delivering high-quality content at scale. I’ve led global SEO initiatives, built AI-assisted workflows, and created scalable content programs that align with strategic SEO goals while focusing on ROI.

Skills

SEO Copywriting

Copywriting

Data Visualization

Experience Level

SEO Copywriting

Expert

Copywriting

Expert

Data Visualization

Intermediate

Language

Swedish

Fluent

English

Fluent

Work Experience

SEO Onsite Manager at Betsson Group

January 1, 2023 - Present

Led a multi-market SEO initiative to improve casino and live casino performance by implementing structured internal linking, standardised metadata, and supporting educational content. Collaborated with LATAM, SEO, and Live Casino teams to create a scalable optimization framework.

Applied Digital Media Site Manager

February 1, 2019 - January 1, 2023

Optimized websites and landing pages using on- and off-page SEO, including keyword research and strategies to boost organic traffic. Conducted content audits with tools like Ahrefs, Google Analytics, and Search Console to analyze performance and improve rankings. Managed social media and blog content, increasing online visibility and growing followers by 52%.

Top Content Content Manager

March 1, 2016 - June 1, 2017

Secured major content projects by producing compelling samples in Swedish and English. Led a remote team of 8 writers, and was reviewing, editing, and approving content performance. Trained staff, managed client meetings, and helped drive new projects that increased revenue.

Content Writer at Bethard Group

June 1, 2017 - January 1, 2019

Produced engaging content under tight deadlines by applying strong writing, editing, and proofreading skills. Re-purposed and optimized content across multiple platforms. Improved cross-team communication and efficiency by introducing and managing weekly meetings.