With a 12-year track record in Graphic Design and Art Direction, I am dedicated to building strong visual narratives for both digital and print media. My expertise spans from campaign conceptualization to final execution, with a strong focus on branding and corporate identity. I stay at the forefront of the industry by integrating emerging technologies, such as Artificial Intelligence, into my creative workflows to optimize results without sacrificing artistic essence. I am passionate about detail and visual coherence, always aiming to elevate the brand perception of my clients.

Luis Felipe Barrios

With a 12-year track record in Graphic Design and Art Direction, I am dedicated to building strong visual narratives for both digital and print media. My expertise spans from campaign conceptualization to final execution, with a strong focus on branding and corporate identity. I stay at the forefront of the industry by integrating emerging technologies, such as Artificial Intelligence, into my creative workflows to optimize results without sacrificing artistic essence. I am passionate about detail and visual coherence, always aiming to elevate the brand perception of my clients.

Available to hire

With a 12-year track record in Graphic Design and Art Direction, I am dedicated to building strong visual narratives for both digital and print media. My expertise spans from campaign conceptualization to final execution, with a strong focus on branding and corporate identity.

I stay at the forefront of the industry by integrating emerging technologies, such as Artificial Intelligence, into my creative workflows to optimize results without sacrificing artistic essence. I am passionate about detail and visual coherence, always aiming to elevate the brand perception of my clients.

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Senior Designer at MYSTRA
August 1, 2017 - October 1, 2017
In charge of creating marketing pieces and arts, from conceptualization to publication, for the different accounts the company had. Collaborated with the marketing department and the community manager to deliver visual assets.
Art Director at F&G Business Development
October 1, 2017 - May 1, 2019
Led the design department, conceptualized and executed digital advertising campaigns and corporate identities for new brands. Worked directly with clients to meet requirements.
Senior Designer at Wunderman Thompson
May 1, 2019 - April 1, 2022
Created marketing pieces for both digital and print, for United Airlines and Volkswagen accounts, from concept to publication. Collaborated closely with project managers to ensure timely delivery.
Senior Designer at The99ads
April 1, 2022 - April 1, 2024
Developed advertising pieces for social networks for multiple clients worldwide, guiding concepts through to design and optimizing assets for sales conversions.
Art Director at M2 The Agency
April 1, 2024 - Present
Leads the creative vision and ensures cohesive, high-impact design across all brand touchpoints. Collaborates with cross-functional teams to bring strategic campaigns to life with clarity, style, and purpose.
Art Director at F & G Business Development
October 1, 2017 - May 1, 2019
In charge of the design department, conceptualized and executed digital advertising campaigns as wells as corporate identity for new brands. Had direct dealings with clients to fully met their requirements.

Education

Primary School at Claret School, Caracas, Venezuela
January 1, 1999 - January 1, 2005
High School at Claret School, Caracas, Venezuela
January 1, 2005 - January 1, 2010
Graphic Design Diploma at Caracas Design Institute (IDC), Caracas, Venezuela
January 1, 2010 - January 1, 2013
Primary School at Claret School, Caracas, Venezuela
January 1, 1999 - January 1, 2005
High School at Claret School, Caracas, Venezuela
January 1, 2005 - January 1, 2010
College Program at Caracas Design Institute (IDC)
January 1, 2010 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services