Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a Social Creative Designer with over 5 years of experience creating engaging content and campaigns for leading brands including Aldi, Kia, Warburtons, Matalan, McCain and PureGym. I specialise in social media design, branding, motion graphics and AI-powered creative, helping businesses bring ideas to life across digital, print and video. My experience spans everything from organic social content and integrated campaigns to packaging, presentations, microsites and motion design. I've led creative projects, art directed shoots, pitched directly to clients and collaborated with multidisciplinary teams to deliver work that is both strategic and visually impactful. I'm proficient in Adobe Creative Suite, Figma, Webflow and modern AI tools including ChatGPT, Adobe Firefly, Midjourney and Runway. Whether you need ongoing creative support or a one off project, I'm passionate about creating work that captures attention and delivers results.…I'm a Social Creative Designer with over 5 years of experience creating engaging content and campaigns for leading brands including Aldi, Kia, Warburtons, Matalan, McCain and PureGym. I specialise in social media design, branding, motion graphics and AI-powered creative, helping businesses bring ideas to life across digital, print and video. My experience spans everything from organic social content and integrated campaigns to packaging, presentations, microsites and motion design. I've led creative projects, art directed shoots, pitched directly to clients and collaborated with multidisciplinary teams to deliver work that is both strategic and visually impactful. I'm proficient in Adobe Creative Suite, Figma, Webflow and modern AI tools including ChatGPT, Adobe Firefly, Midjourney and Runway. Whether you need ongoing creative support or a one off project, I'm passionate about creating work that captures attention and delivers results.

Luke Wilcock

Designer, Graphic Designer, UX Designer, +7





I'm a Social Creative Designer with over 5 years of experience creating engaging content and campaigns for leading brands including Aldi, Kia, Warburtons, Matalan, McCain and PureGym. I specialise in social media design, branding, motion graphics and AI-powered creative, helping businesses bring ideas to life across digital, print and video. My experience spans everything from organic social content and integrated campaigns to packaging, presentations, microsites and motion design. I've led creative projects, art directed shoots, pitched directly to clients and collaborated with multidisciplinary teams to deliver work that is both strategic and visually impactful. I'm proficient in Adobe Creative Suite, Figma, Webflow and modern AI tools including ChatGPT, Adobe Firefly, Midjourney and Runway. Whether you need ongoing creative support or a one off project, I'm passionate about creating work that captures attention and delivers results.…I'm a Social Creative Designer with over 5 years of experience creating engaging content and campaigns for leading brands including Aldi, Kia, Warburtons, Matalan, McCain and PureGym. I specialise in social media design, branding, motion graphics and AI-powered creative, helping businesses bring ideas to life across digital, print and video. My experience spans everything from organic social content and integrated campaigns to packaging, presentations, microsites and motion design. I've led creative projects, art directed shoots, pitched directly to clients and collaborated with multidisciplinary teams to deliver work that is both strategic and visually impactful. I'm proficient in Adobe Creative Suite, Figma, Webflow and modern AI tools including ChatGPT, Adobe Firefly, Midjourney and Runway. Whether you need ongoing creative support or a one off project, I'm passionate about creating work that captures attention and delivers results.

Available to hire

I’m a Social Creative Designer with over 5 years of experience creating engaging content and campaigns for leading brands including Aldi, Kia, Warburtons, Matalan, McCain and PureGym. I specialise in social media design, branding, motion graphics and AI-powered creative, helping businesses bring ideas to life across digital, print and video.

My experience spans everything from organic social content and integrated campaigns to packaging, presentations, microsites and motion design. I’ve led creative projects, art directed shoots, pitched directly to clients and collaborated with multidisciplinary teams to deliver work that is both strategic and visually impactful.

I’m proficient in Adobe Creative Suite, Figma, Webflow and modern AI tools including ChatGPT, Adobe Firefly, Midjourney and Runway. Whether you need ongoing creative support or a one off project, I’m passionate about creating work that captures attention and delivers results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Beginner

Work Experience

Social Creative Designer at McCann Manchester

January 1, 2024 - Present

Social-focused role specialising in capturing and engaging audiences through creative campaigns and stunts. Works with brands including Aldi, Kia, Warburtons, Matalan, PureGym, Veet, Maryland, Santander, Royal London, and McCain. Senior Designer on the Kia brand, creating social campaigns and designing assets primarily in Photoshop, supported by Illustrator, InDesign, and After Effects. Responsibilities range from organic social posts, copywriting one-liners and memes, to microsites and large-scale social campaigns spanning print and video. Uses Figma/Adobe XD for prototyping and wireframing microsites and webpages. Presents ideas to stakeholders via PowerPoint/InDesign, mentors junior designers/copywriters/apprentices, and explores AI tools (ChatGPT, Adobe Firefly, MidJourney, Runway) in client presentations. Art directs social shoots from low-fi to large-scale productions, and creates internal communications decks for training and new processes.

Artwork Design Apprentice/ Junior Creative Artworker at The Hut Group - Artwork Design Apprentice/ Junior Creative Artworker

January 1, 2022 - January 1, 2024

Packaging and brand design apprentice/junior creative artworker across GO Outdoors umbrella brands. Lead Designer for the Naylors brand, acting as brand guardian while supporting other umbrella businesses. Helped art direct and design Naylors’ first own brand; led design and rollout of digital and print campaigns using Photoshop, InDesign, Illustrator, After Effects, and Google Web Designer. Packaging Lead rolling out new/updated pieces to ensure standard practice. Created internal corporate decks using InDesign and PowerPoint. Expanded Adobe skills into XD and Premiere Pro, and learned Webflow/Figma for wireframing and prototyping. Introduced and utilised HTML5 using Google Web Designer. Produced packaging for multiple brands, promotional packs, store opening assets, and large-scale billboards. Identified workflow inefficiencies and suggested improvements including OneDrive and Monday.com.