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I'm Luisa Ceballos, a production and public relations professional based in New York with over seven years of leadership across music, film, theatre, and commercial entertainment. I thrive in fast-paced environments, translating creative ideas into executed campaigns and productions that resonate with audiences and brands. From casting and budgeting to crisis communications and brand partnerships, I build cohesive teams and deliver measurable results. I’m passionate about storytelling, collaboration, and helping artists and organizations reach their audience with polished, impact-driven projects.…I'm Luisa Ceballos, a production and public relations professional based in New York with over seven years of leadership across music, film, theatre, and commercial entertainment. I thrive in fast-paced environments, translating creative ideas into executed campaigns and productions that resonate with audiences and brands. From casting and budgeting to crisis communications and brand partnerships, I build cohesive teams and deliver measurable results. I’m passionate about storytelling, collaboration, and helping artists and organizations reach their audience with polished, impact-driven projects.

Luisa Ceballos

Assistant Producer, Casting Director, Creative Producer, +7

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I'm Luisa Ceballos, a production and public relations professional based in New York with over seven years of leadership across music, film, theatre, and commercial entertainment. I thrive in fast-paced environments, translating creative ideas into executed campaigns and productions that resonate with audiences and brands. From casting and budgeting to crisis communications and brand partnerships, I build cohesive teams and deliver measurable results. I’m passionate about storytelling, collaboration, and helping artists and organizations reach their audience with polished, impact-driven projects.…I'm Luisa Ceballos, a production and public relations professional based in New York with over seven years of leadership across music, film, theatre, and commercial entertainment. I thrive in fast-paced environments, translating creative ideas into executed campaigns and productions that resonate with audiences and brands. From casting and budgeting to crisis communications and brand partnerships, I build cohesive teams and deliver measurable results. I’m passionate about storytelling, collaboration, and helping artists and organizations reach their audience with polished, impact-driven projects.

Available to hire

I’m Luisa Ceballos, a production and public relations professional based in New York with over seven years of leadership across music, film, theatre, and commercial entertainment. I thrive in fast-paced environments, translating creative ideas into executed campaigns and productions that resonate with audiences and brands.

From casting and budgeting to crisis communications and brand partnerships, I build cohesive teams and deliver measurable results. I’m passionate about storytelling, collaboration, and helping artists and organizations reach their audience with polished, impact-driven projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Consultant at Wonda World

October 1, 2023 - November 1, 2025

Consultant responsible for developing projects to enhance business prospects, creating marketing strategies, advising on public relations projects, and coordinating events and travel for the team. Also handles website design/maintenance and liaison with vendors, reporting to the President and collaborating with associates as required.

Consultant at Freelance Consulting

January 1, 2010 - November 1, 2025

Independent production consultant managing crew coordination, scheduling, talent requests, shooting schedules, payroll, budgeting, risk identification and mitigation, and casting for music videos, advertising, TV, documentaries and film.

Public Relations Specialist at Media Pichardo LLC

October 1, 2023 - October 1, 2023

Developed mass communication strategies, drafted and placed press releases, coordinated media tours for artists, and devised marketing strategies for emerging artists.

Public Relations Consultant at Clap RD

August 1, 2022 - August 1, 2022

Managed media tours for television and radio for national and international award-winning and multi-platinum selling artists; secured newspaper and magazine coverage; created content for interviews and social/digital media; crisis management and public opinion strategy.

Casting Associate & Consultant at Caras y Rostros

May 1, 2017 - May 1, 2017

Managed multiple production aspects including crew, booking, scheduling, talent requests, shopping schedules, and payroll; created and maintained project budgets; identified risk and mitigation plans; supervised consultants and interns.

Public Relations Specialist at Media Pichardo LLC

December 1, 2022 - October 1, 2023

Developed mass communication strategies; Drafted and placed press releases in local and international media; Coordinated media tours for artists; Developed marketing strategy for upcoming artists.

Public Relations Consultant at Clap RD

June 1, 2017 - August 1, 2022

Managed media tours for television and radio for national and international award winning and multi-platinum selling artists; Coordinated and secured newspaper and magazine coverage and placements; Created content for interviews, social media, and printed and digital media; Crisis management; Anticipated public opinion and created strategies accordingly.

Casting Associate & Consultant at Caras y Rostros

January 1, 2010 - May 1, 2017

Managed multiple areas of each production including: crew, booking, scheduling, talent requests, shopping schedules and payroll; Created and maintained project budgets; Identified and implemented risk and mitigation plans; Managed consultants and interns.

Freelance Consultant at Freelance Consulting (Self-Employed)

January 1, 2010 - Present

Managed production including crew management, booking, scheduling, talent requests, shooting schedules and payroll; created and maintained project budgets; identified project risks and mitigations; casting for music videos, advertising commercials, TV, documentaries and film.