Lucas Lustosa
I'm Lucas Lustosa, a Data Ops and Process Automation Engineer specializing in architecting scalable data solutions across Sales and Marketing funnels using Python and SQL.
About
I’m Lucas Lustosa, a Data Ops and Process Automation Engineer specializing in architecting scalable data solutions across Sales and Marketing funnels using Python and SQL. I design data pipelines that consolidate data from GA, social media APIs, and ecommerce, delivering clean, centralized reporting and reliable data quality.
In my recent roles, I built automated end-to-end workflows that slashed reporting time by 90%, developed a scalable B2B ecommerce analytics stack generating revenue, and led cross-functional efforts from product to marketing to optimize churn and lead conversion. I love turning complex technical challenges into practical business outcomes.
- 3 years' experience
- Joined November 2025
Languages
- PortugueseFluent
- EnglishAdvanced
- Spanish; CastilianIntermediate
Industry experience
- Software & Internet
- Professional Services
- Healthcare
- Education
- Media & Entertainment
Work experience
Delivered hands-on training in data analytics and Python (Pandas, NumPy, Scikit-learn) to multiple students, developed training materials, and guided projects covering data preprocessing, feature engineering, hypothesis testing, and data visualization. Integrated Git/GitHub for version control and project collaboration.
Engineered and maintained automated ETL pipelines using Python and SQL to consolidate GA, social media APIs, and ecommerce data, delivering centralized reporting and data quality. Automated end-to-end sales and analytics workflows, reducing monthly reporting time by 90% (from 8 hours to 45 minutes). Developed and deployed a scalable B2B ecommerce solution with integrated analytics tracking, generating $4,000+ monthly revenue via data-driven optimization and a scalable architecture.
Predicted Lead Scoring model using CRM data to increase patient/conversion rates by 30% and reduce customer acquisition cost by 22%. Built an automated marketing attribution system tracking campaign performance across 5 channels, optimizing budget allocation and increasing lead generation efficiency by 35%. Performed cohort analysis to identify churn indicators and implemented data-driven interventions, improving 6-month patient retention by 25%.
Education
Certifications and awards
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