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Hi there! I'm Ahmad Lutfi Abdullah II, a results-driven ecommerce and marketing professional with 4+ years of experience in SEO/SEM, funnel marketing, paid advertising, and live commerce strategy. I excel at planning data-driven campaigns across TikTok, Meta, and Shopee, optimizing product listings and landing pages, and coordinating end-to-end ecommerce management to drive revenue. I've successfully scaled multiple SME brands and built strong affiliate networks to boost brand awareness and sales. I enjoy turning data into action, developing high-impact content, and partnering with cross-functional teams to launch campaigns that boost engagement and conversions. I thrive in fast-paced environments and love delivering measurable outcomes through creative, audience-focused marketing strategies.…Hi there! I'm Ahmad Lutfi Abdullah II, a results-driven ecommerce and marketing professional with 4+ years of experience in SEO/SEM, funnel marketing, paid advertising, and live commerce strategy. I excel at planning data-driven campaigns across TikTok, Meta, and Shopee, optimizing product listings and landing pages, and coordinating end-to-end ecommerce management to drive revenue. I've successfully scaled multiple SME brands and built strong affiliate networks to boost brand awareness and sales. I enjoy turning data into action, developing high-impact content, and partnering with cross-functional teams to launch campaigns that boost engagement and conversions. I thrive in fast-paced environments and love delivering measurable outcomes through creative, audience-focused marketing strategies.

Ahmad Lutfie Abdullah

Affiliate Marketer, Growth Marketer, Marketing Strategist, +4

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Hi there! I'm Ahmad Lutfi Abdullah II, a results-driven ecommerce and marketing professional with 4+ years of experience in SEO/SEM, funnel marketing, paid advertising, and live commerce strategy. I excel at planning data-driven campaigns across TikTok, Meta, and Shopee, optimizing product listings and landing pages, and coordinating end-to-end ecommerce management to drive revenue. I've successfully scaled multiple SME brands and built strong affiliate networks to boost brand awareness and sales. I enjoy turning data into action, developing high-impact content, and partnering with cross-functional teams to launch campaigns that boost engagement and conversions. I thrive in fast-paced environments and love delivering measurable outcomes through creative, audience-focused marketing strategies.…Hi there! I'm Ahmad Lutfi Abdullah II, a results-driven ecommerce and marketing professional with 4+ years of experience in SEO/SEM, funnel marketing, paid advertising, and live commerce strategy. I excel at planning data-driven campaigns across TikTok, Meta, and Shopee, optimizing product listings and landing pages, and coordinating end-to-end ecommerce management to drive revenue. I've successfully scaled multiple SME brands and built strong affiliate networks to boost brand awareness and sales. I enjoy turning data into action, developing high-impact content, and partnering with cross-functional teams to launch campaigns that boost engagement and conversions. I thrive in fast-paced environments and love delivering measurable outcomes through creative, audience-focused marketing strategies.

Available to hire

Hi there! I’m Ahmad Lutfi Abdullah II, a results-driven ecommerce and marketing professional with 4+ years of experience in SEO/SEM, funnel marketing, paid advertising, and live commerce strategy. I excel at planning data-driven campaigns across TikTok, Meta, and Shopee, optimizing product listings and landing pages, and coordinating end-to-end ecommerce management to drive revenue. I’ve successfully scaled multiple SME brands and built strong affiliate networks to boost brand awareness and sales.

I enjoy turning data into action, developing high-impact content, and partnering with cross-functional teams to launch campaigns that boost engagement and conversions. I thrive in fast-paced environments and love delivering measurable outcomes through creative, audience-focused marketing strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Malay

Advanced

English

Advanced

Work Experience

Marketing Manager at Self-Employed / Freelance

September 1, 2022 - Present

Developed and executed full-funnel marketing strategies (awareness, consideration, conversion) with Google SEO and SEM; managed an average RM 3k-5k daily budget; prepared monthly, weekly, and daily performance reports. Managed 800 affiliates and creators, providing samples, training, and offers to increase brand awareness and sales revenue. Coordinated affiliate and creator activity, planned product launches, promotions, and bundles to maximize revenue. Analyzed campaign performance (CTR, CPC, ROAS) and continuously improved strategy. Optimized landing pages and ecommerce to boost conversion rates (up to 30%). Led recruitment and training of live hosts to drive conversions. Achieved six-figure monthly revenue for multiple SME brands.

Sales & Marketing Manager

September 1, 2022 - Present

Planned and executed full-funnel marketing strategies across TikTok, Meta, and Shopee paid campaigns; managed 800+ affiliates/creators; led end-to-end ecommerce operations, budget optimization, and SME brand scaling; launched new product designs on Shopee and TikTok; built SEO-optimized product listings and landing pages, improving conversion and revenue; produced high-engagement live-hosts and content that boosted traffic and live sales; achieved 30-40% sales growth and consistently elevated revenue.