Hi, I'm Lydia Shoup, a passionate freelance writer and editor with over nine years of experience crafting compelling digital content for ad agencies and startups. I specialize in creating engaging articles, blogs, and social media copy, with a particular focus on sectors like fashion, travel, lifestyle, and health and wellness. I'm highly organized, proactive, and thrive in managing multiple projects to meet tight deadlines. I love collaborating with clients and teams to develop content that drives results, whether that's increasing website traffic or boosting customer engagement. My goal is always to produce clear, high-quality work that resonates with audiences and helps brands grow their online presence.

Lydia Shoup

Hi, I'm Lydia Shoup, a passionate freelance writer and editor with over nine years of experience crafting compelling digital content for ad agencies and startups. I specialize in creating engaging articles, blogs, and social media copy, with a particular focus on sectors like fashion, travel, lifestyle, and health and wellness. I'm highly organized, proactive, and thrive in managing multiple projects to meet tight deadlines. I love collaborating with clients and teams to develop content that drives results, whether that's increasing website traffic or boosting customer engagement. My goal is always to produce clear, high-quality work that resonates with audiences and helps brands grow their online presence.

Available to hire

Hi, I’m Lydia Shoup, a passionate freelance writer and editor with over nine years of experience crafting compelling digital content for ad agencies and startups. I specialize in creating engaging articles, blogs, and social media copy, with a particular focus on sectors like fashion, travel, lifestyle, and health and wellness. I’m highly organized, proactive, and thrive in managing multiple projects to meet tight deadlines.

I love collaborating with clients and teams to develop content that drives results, whether that’s increasing website traffic or boosting customer engagement. My goal is always to produce clear, high-quality work that resonates with audiences and helps brands grow their online presence.

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Language

English
Fluent
Portuguese
Beginner

Work Experience

Freelance Writer & Editor at Self-Employed
January 1, 2016 - Present
Writing and editing content across the fields of fashion, beauty, lifestyle, travel, health & wellness, personal development, food, and literature.
Freelance Copywriter at ARSENL
October 1, 2022 - Present
Writing blogs and website copy for Toy World, contributing to a 43.34% surge in website traffic and an 84% increase in monthly revenue. Also writing Instagram posts and blogs for Wyndham Reef Resort, and email newsletter copy for Bierfrucht.
Freelance Copywriter and Content Creator at Tribute Technology
November 1, 2022 - Present
Writing and editing social posts, blogs, website copy, email newsletters, and print ads for over 80 funeral homes in the U.S., with original blog copy contributing to increased digital reach for funeral homes.
Luxury Travel Content Writer at EliteLyfe
April 30, 2023 - July 21, 2025
Writing luxury travel blog posts and travel guides for worldwide destinations applying SEO best practices.
Senior Digital Marketing Specialist & Content Writer at MKJ Marketing
August 31, 2022 - July 21, 2025
Wrote and edited social posts, blogs, website copy, and print ads for over 80 funeral homes in the U.S., helping grow clients’ social media presence and increase customer trust.
Fashion Writer at Clothia
October 31, 2021 - July 21, 2025
Wrote daily Instagram posts, managed daily messages and comments, and edited fashion product descriptions on Shopify and designer bios for specificity, clarity, and tone of voice.
PPC Manager/Online Editor at Peak Ace
April 30, 2017 - July 21, 2025
Managed UK AdWords account and wrote original travel-focused Google ads for major online travel company; proofread and copy edited in-house online marketing materials for style and clarity.

Education

MA at Queen Mary University of London
September 1, 2012 - September 30, 2013
BFA at Savannah College of Art and Design
September 1, 2005 - March 31, 2009

Qualifications

Enneagram Applications
August 1, 2021 - November 30, 2021
Kundalini Yoga Teacher Training
June 1, 2020 - January 31, 2022

Industry Experience

Media & Entertainment, Travel & Hospitality, Wholesale & Distribution, Retail, Professional Services