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I’m Lynn W. Kariuki, a communications professional with eight years of experience across corporate, internal, and external communication. I’ve managed corporate social media platforms, supported media relations and reputation management, and created high-quality content such as press releases, corporate articles, and newsletters. I also led internal awareness initiatives like ISO-focused campaigns, translating complex ideas into engaging messages that boosted staff participation. I enjoy planning and executing campaigns and events that bring people together around meaningful causes. At Vivo Energy Kenya, I coordinated major CSR initiatives across education, road safety, and the environment, handling logistics, supplier coordination, budgeting, and post-event evaluations to ensure strong delivery. I also bring sales and marketing exposure from my roles in the paint and food industries, where I supported promotional strategy, lead conversion, client relationships, and on-the-ground execution.…I’m Lynn W. Kariuki, a communications professional with eight years of experience across corporate, internal, and external communication. I’ve managed corporate social media platforms, supported media relations and reputation management, and created high-quality content such as press releases, corporate articles, and newsletters. I also led internal awareness initiatives like ISO-focused campaigns, translating complex ideas into engaging messages that boosted staff participation. I enjoy planning and executing campaigns and events that bring people together around meaningful causes. At Vivo Energy Kenya, I coordinated major CSR initiatives across education, road safety, and the environment, handling logistics, supplier coordination, budgeting, and post-event evaluations to ensure strong delivery. I also bring sales and marketing exposure from my roles in the paint and food industries, where I supported promotional strategy, lead conversion, client relationships, and on-the-ground execution.

LYNN W. KARIUKI

PR Freelancer, Content Producer, Social Media Manager, +2

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I’m Lynn W. Kariuki, a communications professional with eight years of experience across corporate, internal, and external communication. I’ve managed corporate social media platforms, supported media relations and reputation management, and created high-quality content such as press releases, corporate articles, and newsletters. I also led internal awareness initiatives like ISO-focused campaigns, translating complex ideas into engaging messages that boosted staff participation. I enjoy planning and executing campaigns and events that bring people together around meaningful causes. At Vivo Energy Kenya, I coordinated major CSR initiatives across education, road safety, and the environment, handling logistics, supplier coordination, budgeting, and post-event evaluations to ensure strong delivery. I also bring sales and marketing exposure from my roles in the paint and food industries, where I supported promotional strategy, lead conversion, client relationships, and on-the-ground execution.…I’m Lynn W. Kariuki, a communications professional with eight years of experience across corporate, internal, and external communication. I’ve managed corporate social media platforms, supported media relations and reputation management, and created high-quality content such as press releases, corporate articles, and newsletters. I also led internal awareness initiatives like ISO-focused campaigns, translating complex ideas into engaging messages that boosted staff participation. I enjoy planning and executing campaigns and events that bring people together around meaningful causes. At Vivo Energy Kenya, I coordinated major CSR initiatives across education, road safety, and the environment, handling logistics, supplier coordination, budgeting, and post-event evaluations to ensure strong delivery. I also bring sales and marketing exposure from my roles in the paint and food industries, where I supported promotional strategy, lead conversion, client relationships, and on-the-ground execution.

Available to hire

I’m Lynn W. Kariuki, a communications professional with eight years of experience across corporate, internal, and external communication. I’ve managed corporate social media platforms, supported media relations and reputation management, and created high-quality content such as press releases, corporate articles, and newsletters. I also led internal awareness initiatives like ISO-focused campaigns, translating complex ideas into engaging messages that boosted staff participation.

I enjoy planning and executing campaigns and events that bring people together around meaningful causes. At Vivo Energy Kenya, I coordinated major CSR initiatives across education, road safety, and the environment, handling logistics, supplier coordination, budgeting, and post-event evaluations to ensure strong delivery. I also bring sales and marketing exposure from my roles in the paint and food industries, where I supported promotional strategy, lead conversion, client relationships, and on-the-ground execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Communication Coordinator at VEK

March 3, 2020 - Present

•Successfully manage corporate social media platforms, strengthening brand visibility and improving audience engagement by 40 %. •Lead internal communication campaigns, including a highly recognized internal campaign, which enhanced staff awareness and increased participation by 30 %. •Support external communication through drafting press releases, coordinating media relations, and assisting in crisis communication. •Lead crisis communication response to the national fuel shortage situation since 2022, monitoring developments daily on social media and compiling daily reports for management. •Represent communications on crisis calls, draft press releases, and manage social media concerns related to the fuel crisis, helping the company control the narrative and avoid major reputational escalations. •Produce high-quality corporate articles and newsletters by conducting interviews and generating relevant content. •Play a key role in planning and executing major CSR initiatives under education, road safety, and environmental pillars, ensuring smooth coordination with partners and communities. •Oversee logistics, supplier coordination, budgeting, and post-event evaluations for CSR events and campaigns, ensuring seamless execution. •Serve as Communications Lead for an ongoing product change campaign, developing the marketing launch deck and writing scripts for the campaign’s animation video as the team prepares for launch. •Sit on the project’s core team, attending trainings and documenting the campaign journey from planning through to launch. •Provide administrative support for the campaign, including sourcing merchandise, raising LPOs for trainings, coordinating photography and videography suppliers, and preparing briefs for artwork and communication materials.

Sales Executive at Crown Paints Kenya

January 1, 2019 - March 1, 2020

Built customer relationships through consistent follow-ups and tailored sales support, contributing to a 20% increase in repeat sales. Converted incoming leads into sales using personalized product recommendations, achieving a 35% lead-to-sale conversion rate. Improved workflow efficiency by managing office paperwork, work orders, and internal sales processes. Strengthened collaboration between customers, painters, and dealers to ensure smooth service delivery. Supervised painting teams to maintain quality standards and timely project completion while increasing repeat and referral business through excellent customer service and professional on-site support.

Marketing Intern at Premier Food Industries Ltd

September 1, 2018 - December 1, 2018

Supported development of marketing promotions and offers that increased campaign reach by 15%. Prepared and edited proposals used to activate promotional activities across more than 50 outlets. Worked with digital agencies to strengthen the company’s online presence and brand communication. Conducted market visits to identify opportunities, monitor competitor activity, and maintain merchandising standards. Managed promotional material orders and inventory tracking, and supported coordination of field activities for market penetration and brand promotion.

Corporate Communications Intern at Project 1.5 & Events

August 1, 2017 - June 1, 2018

Managed daily operations of Project 1.5, helping drive a 25% increase in staff performance. Supported planning and execution of corporate events including the 5th anniversary celebrations and a major golf tournament hosting over 500 attendees. Monitored social media activity and provided insights to guide digital communication strategy. Produced corporate articles for internal newsletters and external publications. Coordinated stakeholder communication and logistics for departmental events and internal initiatives, and contributed to the development of a Sacco newsletter through research, writing, and layout support.

Communications Attachment at Vivo Energy Kenya

April 1, 2017 - May 1, 2017

Monitored corporate social media platforms and supported audience engagement activities, improving engagement by 30%. Conducted weekly social media analytics to guide content strategy and reporting, producing over 8 analytics reports. Drafted corporate communication content for internal platforms and newsletters. Supported planning and execution of major events such as the Shell Fuel Save Challenge, and assisted with training logistics and documentation during staff development programs. Collaborated with the communication team to support ongoing projects and content delivery.