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In my 8 years of working in game development I took on different roles: from a customer support manager to game designer. Through my experience I had a chance to collaborate with different departments, build efficient workflows, and handle day-to-day tasks. I am now ready to take the next step and apply my skills in a new domain. I believe that my broad background will allow me to add value quickly and effectively.…In my 8 years of working in game development I took on different roles: from a customer support manager to game designer. Through my experience I had a chance to collaborate with different departments, build efficient workflows, and handle day-to-day tasks. I am now ready to take the next step and apply my skills in a new domain. I believe that my broad background will allow me to add value quickly and effectively.

Lyuba Mashkarina

Game Designer, Content Designer, Community Manager, +1

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In my 8 years of working in game development I took on different roles: from a customer support manager to game designer. Through my experience I had a chance to collaborate with different departments, build efficient workflows, and handle day-to-day tasks. I am now ready to take the next step and apply my skills in a new domain. I believe that my broad background will allow me to add value quickly and effectively.…In my 8 years of working in game development I took on different roles: from a customer support manager to game designer. Through my experience I had a chance to collaborate with different departments, build efficient workflows, and handle day-to-day tasks. I am now ready to take the next step and apply my skills in a new domain. I believe that my broad background will allow me to add value quickly and effectively.

Available to hire

In my 8 years of working in game development I took on different roles: from a customer support manager to game designer.

Through my experience I had a chance to collaborate with different departments, build efficient workflows, and handle day-to-day tasks. I am now ready to take the next step and apply my skills in a new domain. I believe that my broad background will allow me to add value quickly and effectively.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Advanced

Russian

Fluent

German

Beginner

Serbian

Beginner

Work Experience

Live Ops Game Designer at G5 Entertainment AB

May 1, 2024 - Present

Set up, balanced, and launched in-game offers. Managed offers via admin tools. Performed initial QA checks. Coordinated asset production and cross-team workflows. Built quarterly plans to improve project KPIs. Ran A/B tests. Managed LiveOps schedules.

Live Ops Manager at Press Fire Games

August 1, 2022 - October 1, 2022

Planned and launched in-game events. Analyzed event performance and key metrics. Configured and balanced battle passes and roulettes. Managed internal LiveOps tools. Contributed to monetization strategy. Coordinated workflows across teams.

Game Designer at Game Insight

October 1, 2021 - July 1, 2022

Supported LiveOps activities. Prepared concepts and technical documentation for new features. Set tasks for art, dev, analytics, and QA teams. Supervised art production and provided feedback. Built, configured, and balanced events and promos. Designed new mechanics and features. Researched competitors and systematized findings.

Content Game Designer at Playrix

March 1, 2020 - September 1, 2021

Led a small team of content game designers. Worked on game content and UI texts (writing, editing, proofreading). Managed text implementation via Git (commits, pull requests). Maintained documentation in Google Drive and Confluence. Collaborated with localization team. Mentored new team members.

Community Manager at Playrix

August 1, 2017 - March 1, 2020

Led a small team (artists, video designers, community managers). Created monthly content plans and managed social media (Facebook, Instagram, Twitter, YouTube). Moderated channels and handled player feedback. Analyzed performance metrics (Facebook Business). Mentored new hires.