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I’m a product designer with 5+ years of experience creating end-to-end UX/UI for B2B and B2C digital products across web and mobile. I focus on turning complex requirements into clear user journeys through product strategy, user research, information architecture, user flows, and high-fidelity responsive interfaces. I also build design system foundations (tokens, typography scales, component libraries) to keep teams aligned and help products scale. I enjoy collaborating with founders, stakeholders, marketing, and engineering—presenting design rationale and ensuring solutions balance user needs, business goals, and technical constraints (including in remote international settings). Recently, I’ve been integrating AI-assisted tools into research, ideation, content structuring, and documentation to improve efficiency while keeping strong design judgment at the center.…I’m a product designer with 5+ years of experience creating end-to-end UX/UI for B2B and B2C digital products across web and mobile. I focus on turning complex requirements into clear user journeys through product strategy, user research, information architecture, user flows, and high-fidelity responsive interfaces. I also build design system foundations (tokens, typography scales, component libraries) to keep teams aligned and help products scale. I enjoy collaborating with founders, stakeholders, marketing, and engineering—presenting design rationale and ensuring solutions balance user needs, business goals, and technical constraints (including in remote international settings). Recently, I’ve been integrating AI-assisted tools into research, ideation, content structuring, and documentation to improve efficiency while keeping strong design judgment at the center.

Lyuboslava Teneva

UX Designer, UI Designer, Product Designer

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I’m a product designer with 5+ years of experience creating end-to-end UX/UI for B2B and B2C digital products across web and mobile. I focus on turning complex requirements into clear user journeys through product strategy, user research, information architecture, user flows, and high-fidelity responsive interfaces. I also build design system foundations (tokens, typography scales, component libraries) to keep teams aligned and help products scale. I enjoy collaborating with founders, stakeholders, marketing, and engineering—presenting design rationale and ensuring solutions balance user needs, business goals, and technical constraints (including in remote international settings). Recently, I’ve been integrating AI-assisted tools into research, ideation, content structuring, and documentation to improve efficiency while keeping strong design judgment at the center.…I’m a product designer with 5+ years of experience creating end-to-end UX/UI for B2B and B2C digital products across web and mobile. I focus on turning complex requirements into clear user journeys through product strategy, user research, information architecture, user flows, and high-fidelity responsive interfaces. I also build design system foundations (tokens, typography scales, component libraries) to keep teams aligned and help products scale. I enjoy collaborating with founders, stakeholders, marketing, and engineering—presenting design rationale and ensuring solutions balance user needs, business goals, and technical constraints (including in remote international settings). Recently, I’ve been integrating AI-assisted tools into research, ideation, content structuring, and documentation to improve efficiency while keeping strong design judgment at the center.

Available to hire

I’m a product designer with 5+ years of experience creating end-to-end UX/UI for B2B and B2C digital products across web and mobile. I focus on turning complex requirements into clear user journeys through product strategy, user research, information architecture, user flows, and high-fidelity responsive interfaces. I also build design system foundations (tokens, typography scales, component libraries) to keep teams aligned and help products scale.

I enjoy collaborating with founders, stakeholders, marketing, and engineering—presenting design rationale and ensuring solutions balance user needs, business goals, and technical constraints (including in remote international settings). Recently, I’ve been integrating AI-assisted tools into research, ideation, content structuring, and documentation to improve efficiency while keeping strong design judgment at the center.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Work Experience

Product Designer / UX/UI Designer at RoboBagger B2B Industrial Digital Product

January 1, 2026 - March 1, 2026

Defined product strategy and information architecture for a complex B2B industrial product, structuring the full buyer decision-making journey (Discover → Compare → Configure → Validate → Contact). Conducted competitive research across industrial equipment platforms to identify gaps in product communication, information hierarchy, and lead qualification flows. Designed responsive UX/UI using progressive disclosure to help diverse buyer personas navigate complex technical specifications, product comparisons, and configuration options. Collaborated directly with the Founder & CEO to translate technical product capabilities into structured content that supports customer decision-making and lead qualification. Created scalable product and content structure to support future product lines, documentation, and localized market expansion.

Product / UX/UI Designer at LSHhot Photography Portfolio & Booking Experience

January 1, 2024 - January 15, 2024

Structured information architecture and responsive UX/UI for a photography portfolio and booking platform. Designed content discovery flows and multi-step booking forms using progressive disclosure, including client-facing scheduling journeys. Collaborated with the client and developer to deliver a functional, scalable design within a compressed timeline.

Visual Identity Designer / Design & Brand Strategy Designer at The Academy Visual

July 1, 2023 - October 1, 2024

Designed and maintained visual identity systems including brand guidelines, marketing collateral, and digital assets. Supported cross-channel brand consistency across print, web, and social media platforms.

Product Designer at MANO Fashion E-commerce Mobile App

January 1, 2022 - April 1, 2022

Led product strategy, competitive research, and information architecture for a fashion e-commerce mobile app. Designed end-to-end user flows from search and filtering through checkout and account management. Created high-fidelity UI and interactive prototypes, developed a design system with reusable components, and ran usability testing to validate navigation, localization, and conversion flows. Collaborated with marketing and e-commerce engineering teams to align product design with business requirements and technical implementation.

Freelance Product Designer / UX/UI Designer at Self-Employed

October 1, 2021 - Present

Delivered end-to-end UX/UI design for B2B and B2C digital products across discovery, competitive research, business requirements, information architecture, user flows, prototyping, and high-fidelity responsive UI. Conducted user research and competitive analysis to define product strategy and validate design decisions. Designed and maintained design system foundations including component libraries, typographic scales, and spacing tokens. Collaborated with founders, product stakeholders, marketing teams, and engineering to align design solutions with business objectives and technical requirements. Presented design rationale to international clients and cross-functional teams, balancing user needs, business goals, and technical constraints in remote work environments. Integrated AI-assisted tools into research, ideation, content structuring, documentation, and workflows to boost efficiency without replacing core design judgment.