I am a versatile content professional with a passion for shaping ideas into clear, engaging stories. Over the years, I have built blogs and guides on WordPress, led content strategies, and produced marketable copy across SEO, SMO, and PPC campaigns.\n\nI thrive in dynamic teams, bring strong reporting skills from journalism, and enjoy translating complex topics into accessible content for diverse audiences. I am always eager to learn and take on new challenges in media and communications.…

MUHAMMAD ASIM

I am a versatile content professional with a passion for shaping ideas into clear, engaging stories. Over the years, I have built blogs and guides on WordPress, led content strategies, and produced marketable copy across SEO, SMO, and PPC campaigns.\n\nI thrive in dynamic teams, bring strong reporting skills from journalism, and enjoy translating complex topics into accessible content for diverse audiences. I am always eager to learn and take on new challenges in media and communications.…

Available to hire

I am a versatile content professional with a passion for shaping ideas into clear, engaging stories. Over the years, I have built blogs and guides on WordPress, led content strategies, and produced marketable copy across SEO, SMO, and PPC campaigns.\n\nI thrive in dynamic teams, bring strong reporting skills from journalism, and enjoy translating complex topics into accessible content for diverse audiences. I am always eager to learn and take on new challenges in media and communications.

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Skills

Experience Level

SEO
Expert
Copywriting
Expert
WordPress
Expert
Adobe Premiere Pro
Expert
Email Marketing
Expert
Adobe After Effects
Intermediate
Facebook Ads
Intermediate
Google Ads
Intermediate
Adobe Photoshop
Intermediate
Adobe Illustrator
Intermediate
DaVinci Resolve Studio
Intermediate
Final Cut Pro X
Intermediate
CSS
Intermediate
HTML5
Intermediate
HubSpot
Intermediate
JavaScript
Intermediate
CRM
Intermediate
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Language

English
Fluent
Urdu
Fluent
Sindhi
Fluent

Work Experience

Content Specialist, Editor at Bayut.com, EMPG
April 1, 2019 - Present
Content writing and content practices such as SEO, SMO, and PPC, and building blogs and guides on WordPress (CMS). Awarded as Writer of the Quarter April 2019.
Technical Content Writer at WpEngineers.com, TEKNOFLAIR
February 28, 2019 - October 21, 2025
Adaptability to different writing styles, research, create original and creative content using content practices like SEO.
Political Reporter at Daily Azad Riasat, Newspaper
October 31, 2018 - October 21, 2025
Recognize and respond to breaking news stories and effectively communicate how the events of the day effect the newspaper readers.
Election Trainee- Mentorship Program at PPF, UNESCO
October 31, 2018 - October 21, 2025
Election Trainee- Mentorship Program
Technical Content Writer at WpEngineers.com, TEKNOFLAIR
February 1, 2019 - February 1, 2019
Adaptability to different writing styles, research, create original and creative content using content practices like SEO.
Political Reporter at Daily Azad Riasat, Newspaper
October 1, 2018 - October 1, 2018
Recognize and respond to breaking news stories and effectively communicate how the events of the day affect the newspaper readers.
Election Trainee - Mentorship Program at PPF, UNESCO
October 1, 2018 - October 1, 2018
Election trainee/mentorship program participation.
Content Specialist, Editor, WordPress Content Writer at Bayut.com, EMPG
April 1, 2019 - Present
Content writing and content practices such as SEO, SMO, and PPC, and building blogs and guides on WordPress (CMS). Awarded as Writer of the Quarter April 2019 - Present
Technical Content Writer at WpEngineers.com, TEKNOFLAIR
December 1, 2018 - February 28, 2019
Adaptability to different writing styles, research, create original and creative content using content practices like SEO.

Education

M.A (Mass Communication) at University of Karachi, Gulshan Iqbal
January 1, 2016 - December 31, 2017
B.Com at University of Karachi, Gulshan Iqbal
March 1, 2012 - August 31, 2015
CMA at Institute of Cost and Management Accountancy of Pakistan, Gulshan Iqbal
May 1, 2012 - January 31, 2015
HSC at Government Degree College, Gulshan Iqbal
May 1, 2009 - February 29, 2012
SSC at White House Grammar School
January 1, 1999 - April 30, 2009
M.A (Mass Communication) at University of Karachi, Gulshan Iqbal
January 1, 2016 - December 1, 2017
B.Com at University of Karachi, Gulshan Iqbal
March 1, 2012 - August 1, 2015
CMA at Institute of Cost and Management Accountancy of Pakistan, Gulshan Iqbal
May 1, 2012 - January 1, 2015
HSC at Government Degree College, Gulshan Iqbal
May 1, 2009 - February 1, 2012
SSC at White House Grammar School
January 1, 1999 - April 1, 2009
MA (Mass Communication) at University of Karachi, Gulshan Iqbal
January 1, 2016 - December 1, 2017
B.Com at University of Karachi, Gulshan Iqbal
March 1, 2012 - August 1, 2015
CMA at Institute of Cost and Management Accountancy of Pakistan, Gulshan Iqbal
May 1, 2012 - January 1, 2015
HSC at Government Degree College, Gulshan Iqbal
May 1, 2009 - February 1, 2012
SSC at White House Grammar School
January 1, 1999 - April 1, 2009

Qualifications

CMA (Institute of Cost and Management Accountants)
May 1, 2012 - January 1, 2015
Election Trainee - Mentorship Program
June 1, 2018 - October 1, 2018
Digital Media and Journalist Safety Training
January 11, 2030 - February 6, 2026
Capacity Building workshop for editorial staff
January 11, 2030 - February 6, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Real Estate & Construction

Skills

Experience Level

SEO
Expert
Copywriting
Expert
WordPress
Expert
Adobe Premiere Pro
Expert
Email Marketing
Expert
Adobe After Effects
Intermediate
Facebook Ads
Intermediate
Google Ads
Intermediate
Adobe Photoshop
Intermediate
Adobe Illustrator
Intermediate
DaVinci Resolve Studio
Intermediate
Final Cut Pro X
Intermediate
CSS
Intermediate
HTML5
Intermediate
HubSpot
Intermediate
JavaScript
Intermediate
CRM
Intermediate
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