I’m a brand and strategy professional with cross-functional experience spanning strategy consulting, business development, identifying bottlenecks, market research, and go-to-market execution. I’ve led brand repositioning and value-creation initiatives across real estate, consumer goods, and luxury contexts, working with international teams and multi-market growth programs. I’m fluent in English, Chinese, and Persian, and I’m actively improving my professional German to collaborate effectively in EU markets.
With an MBA in International Marketing and hands-on experience building brands from concept to market, over two years of mentorship by a senior consultant with extensive McKinsey experience, honing practical skills in strategy, market analysis, and business development, I blend data-driven insights with creative storytelling to drive growth, optimize operations, and deliver investor-ready recommendations for new ventures and scale-ups.
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