Mayara F. Lafratta

Available to hire

com Identity systems, visual storytelling, and cultural-aesthetic research are currently my areas of interest. Viewing the design process not only as a service, but as a form of creation through empathy and discovery.

About

Portfolio: Http://mayaralafratta.com
Identity systems, visual storytelling, and cultural-aesthetic research are currently my areas of interest. Viewing the design process not only as a service, but as a form of creation through empathy and discovery. My job is to bridge the mundane with the aesthetic and help translate information that can at first only be felt into information that can be seen, interacted with, and understood.

  • 4 years' experience
  • Joined March 2026

Languages

  • PortugueseFluent
  • EnglishFluent
  • GermanAdvanced
  • ItalianBeginner
  • FrenchBeginner

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Other

Work experience· 4 roles

Head of Brand & Communication (Freelance) · Artefakta SoundsystemsJan 2025 – Present · 1 yr 11 mos

Leading strategic communication and coordination for an interdisciplinary project operating at the intersection of design, technology and culture. Supporting structured decision-making, external communication and long-term positioning across partners and collaborators. Managing responsibilities in a high-pressure environment requiring clarity, prioritisation and accountability.

Art Director · P.3 Agency for CommunicationJan 2024 – Dec 2024 · 1 yr

Developed communication concepts and visual strategies for clients across cultural and commercial sectors. Managed projects under tight deadlines while aligning creative output with organisational goals. Collaborated with multidisciplinary teams and external stakeholders.

Gallery Assistant & Curatorial Support · Galerie KhoshbakhtJan 2023 – Dec 2023 · 1 yr

Supported curatorial processes, exhibition planning and stakeholder coordination. Assisted with research, archiving and communication related to exhibitions and international art fairs. Participated as an exhibitor and sales contributor at Art Cologne.

Freelance Designer & Branding Consultant · Self-employedJan 2022 – Jan 2025 · 3 yrs 1 mo

Education

Bachelor of Arts in Integrated Design · Cologne International School of Design (KISD)2017 – 2023

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