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Creative Director specialized in AI-driven tools to optimize creative workflows and deliver measurable business results. Proven leader in developing high-impact content and brand narratives across B2B and DTC ecosystems, collaborating closely with CRM and Growth teams to drive performance.…

Mauricio Saleh

Creative Director, Project Manager, Video Editor

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Creative Director specialized in AI-driven tools to optimize creative workflows and deliver measurable business results. Proven leader in developing high-impact content and brand narratives across B2B and DTC ecosystems, collaborating closely with CRM and Growth teams to drive performance.…

Available to hire

Creative Director specialized in AI-driven tools to optimize creative workflows and deliver measurable business results. Proven leader in developing high-impact content and brand narratives across B2B and DTC ecosystems, collaborating closely with CRM and Growth teams to drive performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Senior Product Manager | Creative Director at AB InBev

July 1, 2019 - January 1, 2026

Steered creative and strategic initiatives for DTC and AB InBev brand platforms; directed AI-enabled creative workflows; led cross-disciplinary teams across Colombia, Dominican Republic, Peru and Ecuador; oversaw project lifecycle and budget compliance; aligned creative output with performance metrics.

Post-Producer at Say Whisky

November 1, 2018 - July 1, 2019

Facilitated post-production services for a diverse array of local and international clients; pioneered process efficiencies and multi-role execution in color grading and motion design; reduced AV production costs by up to 18%.

Senior Editor & Motion Designer at DDB Colombia

August 1, 2018 - October 1, 2018

Led editorial and motion design workstreams; enhanced storytelling through motion design and post-production workflows.

Editor & Motion Designer at REP GREY

January 1, 2018 - August 1, 2018

Edited and designed motion assets; contributed to campaigns across Colombia.

Professor at Universidad Jorge Tadeo Lozano

June 1, 2007 - May 1, 2014

Delivered lectures and developed course concepts in art and media; mentored students.

Project Manager at Covisual (Now Humind)

January 1, 2006 - December 1, 2016

Led projects across Colombia; managed creative processes and client relationships.